Rádio Nova Surubim

Rádio Nova Surubim 104.7 FM stands as the undisputed sonic heart of the Agreste region in Pernambuco, Brazil. Broadcasting from the city of Surubim—famously known as the "Capital da Vaquejada"—the station has built a legendary reputation for being the primary voice of the local community. Since its inception, Nova FM has masterfully balanced the high-energy demands of modern "Top 40" radio with a deep-seated respect for the traditional "Nordestino" identity, making it a constant companion in homes, shops, and rural properties throughout the interior of the state.

The daily broadcast schedule is a vibrant reflection of the regional culture, anchored by high-impact morning shows like Jornal da Nova, which keeps the population informed on local politics, agriculture, and community events. As the day heats up, the atmosphere shifts toward pure entertainment with segments like Manhã de Sucessos and the interactive Tardes da Nova. These blocks are led by charismatic local "locutores" who maintain a high level of engagement through live listener shout-outs, contests, and real-time WhatsApp participation. This "close-to-the-people" philosophy is what has kept the 104.7 frequency at the top of the ratings for decades, serving as the digital "Plaza de Armas" for the people of Surubim.

Musically, Rádio Nova Surubim is a powerhouse of Brazilian rhythm. The playlist is dominated by the massive "Sertanejo Universitário" movement, featuring the soulful harmonies of Jorge & Mateus and the chart-topping energy of Gusttavo Lima. However, the station stays true to its roots by dedicating significant airtime to the "Forró" and "Vaquejada" sounds that define Pernambuco, often spinning the hits of Wesley Safadão and Xand Avião alongside the romantic ballads of Marília Mendonça. By blending these national icons with emerging local talents, Nova Surubim 104.7 FM ensures that its broadcast remains a living, breathing celebration of the Brazilian spirit.