La Grande de Tabasco 89.7 FM

XHVX 89.7 FM, widely recognized by its powerful branding as "La Grande de Tabasco," stands as one of the most influential and historically significant radio stations in Southeast Mexico. Operating from its headquarters in Villahermosa, the station holds a legacy that dates back to its original concession on June 13, 1959. For over six decades, it has evolved from a local AM pioneer into a modern FM powerhouse under the stewardship of Grupo VX. It remains a cornerstone of the regional identity in the state of Tabasco, known for its high-energy "Hits" format that seamlessly blends contemporary pop with a deep commitment to local news and public service.

The daily programming at 89.7 FM is a well-oiled machine, anchored by heavy-hitting news and talk segments that keep the region informed. The station is famous for flagship shows such as Poder Informativo, led by respected voices like Ángel Antonio Jiménez, and the community-focused De Viva Voz. During the midday slot, the atmosphere shifts with A Media Mañana, where the latest Latin and international chart-toppers take center stage. The broadcast is characterized by its high production value and the charismatic presence of long-time announcers like Cinthia Pérez and Roberto Carlos Herrera, who maintain a constant, interactive dialogue with their loyal "Tabasqueño" audience.

Musically, XHVX is the ultimate destination for the latest "Top 40" hits, featuring a rotation that highlights the global dominance of artists like Shakira and Maluma alongside the melodic pop of J Balvin and Karol G. However, the station never forgets its roots, often integrating successful Mexican performers such as Christian Nodal into its upbeat mix. Under the general management of Patricia Chamelis Ruiz, the station continues to bridge the gap between traditional radio values and the digital age, ensuring that "La Grande" remains the dominant voice of the Chontalpa region and the entire state of Tabasco.