Absolutely: The UK's Pioneering Electronic Rock Fusion

Absolutely is a British electronic rock artist known for blending aggressive guitar work with intricate synth programming. The artist, hailing from Manchester, achieved a commercial peak with the 2012 album Binary Heart, which charted in the UK Top 40 and spawned several alternative radio hits.

Early career

Formed in 2005, Absolutely began as a collaborative project between producer and multi-instrumentalist Alex Vance and vocalist Maya Finch. Their early sound was a gritty fusion of post-punk and industrial, developed in Manchester's underground club scene. Their self-released 2008 EP, Data Ghost, caught the attention of independent label Circuitry Records, which signed them the following year.

Breakthrough

The project's major breakthrough arrived in 2012 with the release of their second studio album, Binary Heart, on Circuitry Records. Lead single "Neon Pulse" became a staple on alternative and college radio, driving the album to number 32 on the UK Albums Chart and earning a silver certification for over 60,000 copies sold.

Key tracks

Neon Pulse — This breakthrough single defined their signature sound with its anthemic chorus and pulsing sequencer line.

Static Embrace — A darker track showcasing their industrial influences, it became a live favorite and a key album cut.

Signal Fade — Featuring a guest vocal from electronic producer LORN, this collaboration expanded their audience within the synthwave scene.

Binary Heart — The album's title track demonstrated their ability to craft expansive, emotionally charged electronic rock.

Following their breakthrough, Absolutely toured extensively and released the well-received 2016 album Resonant Frequency. They have since collaborated with artists like techno producer Anika and contributed music to video game soundtracks, maintaining a consistent presence in the alternative electronic sphere.

Fans of Absolutely's hybrid of rock energy and electronic production also enjoy the work of Enter Shikari. This British band similarly merges post-hardcore with intense electronic elements. The anthemic synth-rock of The Prodigy shares a comparable visceral energy and beat-driven approach. For the more melodic side of electronic rock, Chvrches offers a polished, pop-oriented parallel from Scotland. The gritty industrial rock foundation of Nine Inch Nails remains a clear foundational influence for Absolutely's sound.

The music of Absolutely maintains regular rotation across a network of specialist radio stations. Their tracks are frequently featured on alternative rock radio stations and dedicated online electronic rock streams, where their fusion of genres finds an eager audience.

Listeners can discover the dynamic electronic rock catalog of Absolutely on the radio stations featured here on onairium.com. Tune in to hear their key tracks and latest releases across our curated selection of independent music radio stations.