Magdalena Bay: The Synth-Pop Futurists

Magdalena Bay is the Los Angeles-based synth-pop duo of Mica Tenenbaum and Matthew Lewin. Known for their hyper-stylized, internet-native aesthetic and infectious melodies, they have carved a distinct niche in the modern pop landscape.

Early Career

The duo formed in Miami, Florida, where Tenenbaum and Lewin met in high school. Initially collaborating on more traditional rock-oriented projects, they began experimenting with electronic production and pop songwriting, eventually adopting the Magdalena Bay moniker.

Breakthrough

Magdalena Bay's breakthrough arrived with a series of self-released EPs and singles that cultivated a dedicated online following. Their 2021 debut album, Mercurial World, released on Luminelle Recordings, crystallized their vision, earning critical acclaim for its cohesive blend of nostalgic synth textures and forward-thinking production.

Key Tracks

Killshot - This early viral single showcased their knack for catchy, melancholic pop hooks and established their signature sound.

Secrets (Your Fire) - A standout track that exemplifies their ability to craft immersive, danceable synth-pop anthems.

You Lose! - The lead single from Mercurial World, it became a fan favorite for its energetic beat and playful, defiant lyrics.

Following their debut album, Magdalena Bay has continued to expand their sonic universe with inventive music videos and consistent releases. They maintain a direct connection with their audience through a distinct visual identity and a DIY ethos, even as their production scale has grown.

Fans of the duo's glossy, referential pop might also enjoy the work of similar artists. Caroline Polachek explores art-pop with a similarly precise and theatrical approach. Charli XCX shares a futurist pop sensibility and collaborative, scene-driven energy. The dreamy, synthesized soundscapes of Grimes offer another point of comparison in the realm of experimental pop.