RAD&CO: The Energetic Sound of Modern Alt-Pop

RAD&CO is the dynamic alt-pop project spearheaded by Australian singer-songwriter and producer Rad Thomas. Emerging from Sydney's vibrant music scene, the artist has carved out a distinct space with a blend of synth-driven melodies and guitar-infused anthems. Their major label debut album, 'Electric Heart', cracked the top 20 on the Australian Albums Chart, signaling a potent arrival on the international pop landscape.

Early career

Rad Thomas began crafting music under the RAD&CO moniker in 2015, initially releasing demos and remixes online from a home studio. The project's DIY ethos and polished sound quickly garnered attention on music blogs and streaming platforms. This early buzz led to a signing with the independent label Future Classic in 2017, which released the well-received debut EP 'Neon Dreams'.

Breakthrough

The breakthrough moment arrived in 2019 with the release of the infectious single 'Hurricane'. The track became a staple on Australian alternative radio, eventually earning a gold certification for sales. This success paved the way for the 2020 debut album 'Electric Heart' on a major label partnership with Warner Music Australia, solidifying RAD&CO's status as a rising force in pop music.

Key tracks

Hurricane — This gold-certified single broke the artist on national radio and defined their anthemic, synth-pop sound.

Electric Heart — The title track from the debut album showcases RAD&CO's knack for blending emotive lyrics with driving electronic production.

Neon Nights — A fan-favorite from the early EP that remains a live set highlight, illustrating the project's foundational style.

Runaway — This 2022 collaboration with producer Kota Banks marked a successful venture into more dance-oriented territory.

The momentum from the debut album led to extensive touring and notable festival slots. RAD&CO's follow-up work, including the 2023 EP 'Phases', has continued to explore the intersection of organic instrumentation and electronic soundscapes. The artist has also lent production and songwriting skills to peers, including a co-write for fellow Australian pop act.

Fans of RAD&CO's brand of energetic, melody-forward alt-pop often appreciate the work of similar Australian artists. The Rubens share a similar blend of soulful vocals and modern rock production. Odette operates in a comparable space of poetic lyricism meeting contemporary pop structures. Dean Lewis parallels the focus on heartfelt songwriting built for large audiences. G Flip embodies a comparable high-energy and genre-blending approach to modern Australian pop music.

RAD&CO's music maintains a strong presence on radio, particularly across modern rock and alternative pop formats. Their singles are frequently featured on stations dedicated to new alternative music and contemporary hit radio that leans into guitar and synth-based sounds. The project's consistent output ensures regular rotation on online radio streams focused on discovering fresh alt-pop talent.

Listeners can explore the dynamic catalog of RAD&CO through the radio stations featured on our website. Tune in to various alternative and pop stations available on onairium.com to hear their hit singles and deeper album cuts in regular rotation.