Superfruit: The Electropop Duo Born from Internet Stardom

Superfruit is the dynamic electropop duo formed by American singers and internet personalities Scott Hoying and Mitch Grassi. Hailing from Arlington, Texas, the pair first gained massive popularity as founding members of the Grammy-nominated a cappella group Pentatonix before launching their own synth-driven project. Their self-titled debut EP, released in 2017, showcased their signature harmonies and vibrant production, carving out a distinct space in the pop landscape.

Early career

Scott Hoying and Mitch Grassi met in high school in Texas, bonding over a shared love for music and performance. Their vocal chemistry was evident early on, leading them to form the a cappella quintet Pentatonix in 2011, which would go on to achieve global success. The Superfruit project began organically as a complementary creative outlet, initially manifesting as a popular YouTube channel in 2013 where they discussed pop culture and performed comedic sketches.

Breakthrough

Superfruit transitioned from digital content to recorded music with their 2017 debut EP, "Future Friends." Released in two parts on RCA Records, the project marked their official entry into the pop genre as a studio act. The EP's lead single, "Bad 4 Us," along with tracks like "Imaginary Parties," demonstrated their ability to craft sleek, modern pop anthems separate from their a cappella roots, earning them a dedicated fanbase.

Key tracks

Bad 4 Us — This lead single from "Future Friends - Part One" established Superfruit's polished electropop sound with its infectious chorus and sleek production.

Imaginary Parties — A standout track showcasing the duo's intricate vocal harmonies and lyrical wit over a buoyant, danceable beat.

Future Friends — The title track from their debut EP encapsulates their optimistic, synth-laden aesthetic and seamless vocal blend.

GUY.exe — This earlier viral YouTube mash-up performance highlighted their innovative vocal arrangements and pop sensibilities, foreshadowing their studio work.

The duo's music is characterized by lush vocal layers, witty lyricism, and glossy production that draws from 80s synth-pop and contemporary dance music. Following their EP releases, Hoying and Grassi have continued to release singles and music videos, while also maintaining their successful careers with Pentatonix. Their work as Superfruit allows them to explore more personal songwriting and modern electronic sounds, often collaborating with producers like Captain Cuts.

Similar artists who share Superfruit's blend of vocal precision and modern pop production include Troye Sivan, who explores similar themes of queer identity within synth-pop soundscapes. Carly Rae Jepsen mirrors their commitment to crafting meticulously produced, emotionally resonant pop hooks. The intricate harmonies and upbeat energy of AJR also present a parallel musical approach. Furthermore, the theatrical flair and vocal prowess of Adam Lambert align with the duo's dynamic performance style.

Superfruit's vibrant electropop tracks are a perfect fit for a variety of stations on our network, from mainstream top 40 and contemporary hit radio to dedicated pop and dance music channels. Their music, known for its high-energy beats and impeccable vocals, regularly energizes playlists on online pop radio streams and modern music stations seeking fresh, harmonic content.

Listeners can explore the catchy, harmony-rich sound of Superfruit through the many radio stations featured on onairium.com. Tune in to discover their discography, from their debut "Future Friends" EP to their latest singles, across a curated selection of pop and electronic music stations available on our platform.