The 30-60-90 Day Authority System

The 30-60-90 Day Authority System

Author: Dan Sanchez December 10, 2025 Duration: 52:26

In this AI marketing podcast episode, Dan Sanchez and Ken Freire conclude the "Own the Show" series by laying out a definitive 90-day plan to build authority in the age of AI. Whether you are a student just starting out or an established expert looking to scale, Dan and Ken provide two distinct, actionable tracks to follow. They cover everything from how to niche down and "learn in the light" to the "two-channel rule" for aggressive growth, ensuring you have a step-by-step roadmap to becoming a trusted voice in your industry.

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Resources Mentioned

Timestamps

  • 00:00 - The Finale of "The Book Experiment"
  • 02:40 - The 90-Day Authority Plan: Two Tracks Overview
  • 03:37 - Track 1 (The Student): Days 1-30 (Niching & Reading)
  • 13:50 - Track 1: Days 31-60 (The Connection Phase & Podcasting)
  • 22:33 - Track 1: Days 61-90 (The Output Phase & Synthesizing FAQs)
  • 30:40 - Track 2 (The Expert): Days 1-30 (The Packaging Phase & Idea Portfolios)
  • 38:26 - Track 2: Days 31-60 (The Growth Phase & The Two-Channel Rule)
  • 45:50 - Track 2: Days 61-90 (The Retention Phase & Lead Magnets)
  • 50:45 - Final Thoughts on Taking Imperfect Action

Dan Sanchez hosts AI-Driven Marketer: Master Practical AI Marketing Skills, a resource built for marketing professionals who are navigating the rapid integration of artificial intelligence into their daily work. This isn't about theoretical futures or hype; it's a grounded exploration of the tools and processes that deliver results right now. Each episode focuses on actionable skills, from streamlining content workflows to analyzing data with greater precision, all while maintaining the essential human touch that defines great marketing. You'll hear honest discussions about what actually works, where the pitfalls are, and how to implement these technologies without losing strategic focus. The podcast serves as a regular dose of clarity, cutting through the noise to provide tangible advice that can be applied immediately. Whether you're looking to enhance your productivity, improve campaign performance, or simply understand the shifting landscape, this series offers a practical companion for your professional journey. Tune in for straightforward conversations that help you work smarter, create more effectively, and adapt confidently in an evolving field.
Author: Language: English Episodes: 100

AI-Driven Marketer: Master Practical AI Marketing Skills
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