Avoid This Mistake: Tapping for Business...

Avoid This Mistake: Tapping for Business...

Author: John Lamerton & Jason Brockman | Ambitious Lifestyle Business Owners October 13, 2024 Duration: 6:00

In this solo episode of the Ambitious Lifestyle Business podcast, John Lamerton, author of Big Ideas... for Small Businesses and Evergreen Assets explains why his brand new, sexy-AF kitchen tap is useless - and why YOUR business needs to avoid falling into the same trap.


Hosted by John Lamerton and Jason Brockman, who are themselves ambitious lifestyle business owners, the Ambitious Lifestyle Business podcast is built on a practical, sustainable premise. It moves beyond the exhausting hustle culture to explore how consistent, manageable improvements lead to significant growth. The focus is on actionable strategies for attracting more customers and increasing revenue, but crucially, without simply trading more hours for dollars. Each conversation digs into the systems, mindset shifts, and marketing approaches that allow you to build a business that supports your life, not the other way around. You'll hear from the hosts' direct experience and from a variety of practitioners who prioritize efficiency and freedom. This isn't about theoretical fluff; it's about the real, incremental tweaks you can implement to create a more resilient and profitable operation. Tune in for a candid discussion on working smarter, where the goal is a thriving business that affords you the time and energy for the things that matter most. The Ambitious Lifestyle Business podcast offers a refreshingly honest take on entrepreneurship, proving that ambition and lifestyle don't have to be opposing forces.
Author: Language: English Episodes: 100

Ambitious Lifestyle Business podcast
Podcast Episodes
The ten questions I ask myself every week [not-audio_url] [/not-audio_url]

Duration: 7:35
The ten questions I ask myself every week: What have you learned this week? What's gone well this week? What's gone badly? How did you respond? How have you turned the flywheel this week? How have you been ambitious? How…
Neurodivergent Business Owners make BETTER Business Owners... [not-audio_url] [/not-audio_url]

Duration: 48:58
Are neurodivergent people more likely to become business owners? And crucially, do neurodivergent business owners actually make BETTER business owners than their neurotypical counterparts? In the summer episode of the Am…
The 80/20 Principle: Happiness Islands [not-audio_url] [/not-audio_url]

Duration: 5:14
The 80/20 Principle by Richard Koch has a BRILLIANT exercise, called "Happiness Islands" Thanks to this exercise, I've spent more money on gigs than I have on cars. Why? Because they give me more "smiles-per-gallon" - th…
What are you optimising for? [not-audio_url] [/not-audio_url]

Duration: 4:24
Every week, I encourage you to improve your business by 1%. But why are you improving it? And are you improving the WRONG things - for the WRONG reasons? Find out in today's episode of the Ambitious Lifestyle Business po…
"Turn The F***ing Keyboards Down!" 🎹👇 [not-audio_url] [/not-audio_url]

Duration: 5:45
Running a small business in the UK is tough if you're a one-person band. But letting go of control to others is tough too - so what do you do? Last month, I fulfilled a 30-year dream, and finally saw Pulp live in concert…
Customer Retention: The "Existing Customers Only" Offer... [not-audio_url] [/not-audio_url]

Duration: 5:06
In this episode of Ambitious Lifestyle Business, we dive into effective customer retention strategies specifically tailored for UK businesses. You'll hear how improving your approach to existing customers can significant…
"I Took My Side Hustle Full Time..." [not-audio_url] [/not-audio_url]

Duration: 46:43
Are you looking to take your side hustle full time? Chris Spencer founded Peak Media Marketing after three decades in corporate work, and together with his wife Sarah, they aimed for a better work-life balance and less s…
My last 90-day plan [not-audio_url] [/not-audio_url]

Duration: 6:29
For the past ten years (and three months), I've built my businesses 90 days at a time - setting three BIG challenges to work on every 90 days. This quarter, I achieved... NONE of my goals. I made some schoolboy errors: 👷…
No Hurry, No Pause? [not-audio_url] [/not-audio_url]

Duration: 6:22
No Hurry, No Pause? How does that fit with an ambitious lifestyle business mindset? What ambitious lifestyle business owner wants to "never pause"? At least that's what I initially thought - then I spent two hours ponder…