#34 -- Go To Market Strategy in the COVID era

#34 -- Go To Market Strategy in the COVID era

Author: Arek Skuza October 24, 2020 Duration: 27:20

Consumer beliefs and behaviors are changing fast. To keep up with—and perhaps even influence—those changes, companies must leverage deep consumer insights. These are internal changes, but they are external ones. COVID19 is one of the most influential forces, which demanded many companies to revisit their go-to-market strategy.


Arek Skuza hosts the Artificial Intelligence, Data Monetization & Data Analytics Podcast, a series dedicated to the practical application of data in the modern enterprise. This isn't about abstract theory or distant futures; it's a grounded look at how businesses are currently extracting real value from their information assets. Each episode focuses on tangible strategies and outcomes, breaking down the pathways from raw data to revenue and operational intelligence. You'll hear detailed examinations of how specific companies have implemented analytics frameworks, built AI models that work in production, and created cultures that treat data as a core product. The discussions are built around robust case studies, offering a clear window into the successes and lessons learned by teams navigating this complex landscape. For leaders, practitioners, and the strategically curious, this podcast provides a necessary perspective on turning data from a cost center into a driving force for growth and innovation. The tone is conversational yet precise, aiming to demystify the jargon and highlight the actionable insights that define the current data and AI frontier. Tune in for a consistently detailed and pragmatic take on the tools and philosophies shaping data-driven business.
Author: Language: English Episodes: 100

Transforming Customer Operations with AI Arek Skuza
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