Slack's AI tools, Claude Pro, Zoom's AI Companion, and Notes from Inbound 2023

Slack's AI tools, Claude Pro, Zoom's AI Companion, and Notes from Inbound 2023

Author: Paul Avery and Martin Broadhurst September 10, 2023 Duration: 50:10

Slack's AI Tool: A New Way to Recap Channels and Threads

Slack is set to test Slack AI this winter, a tool designed to enhance workspace navigation. Features include summarising threads, recapping channel highlights, and a natural language search function. Slack also introduces Slack lists and a new Workflow Builder for easier third-party app integration.

Anthropic's Claude 2: A New Premium Player in AI Chat

Anthropic unveils Claude 2, a premium AI chat experience. The Claude Pro plan offers extended context windows, swift outputs, and complex reasoning capabilities for a monthly fee. The service aims to compete with OpenAI's ChatGPT Plus.

Microsoft's Assurance: Covering AI Legal Costs

Microsoft pledges to cover legal expenses for businesses using their AI tools. This move follows similar commitments from other tech giants and aims to instil confidence in users amidst rising legal challenges in the AI sector.

Zoom's AI Companion: Enhancing Virtual Collaboration

Zoom introduces its AI Companion, offering functionalities like meeting recaps, chat response crafting, and more. The feature is available at no extra cost for paid Zoom subscribers.

Sprig's AI Analysis: A New Approach to Survey Insights

Sprig launches AI Analysis for Surveys, a tool that employs generative AI to offer immediate insights from survey data. The feature allows users to ask custom questions to their survey results.

Amazon One: The Power of Palm Scanning with AI

Amazon introduces Amazon One, a palm scanning technology for payments and more. The system was trained using synthetic data and promises a high accuracy rate.

ChatGPT Integrates with Canva for Streamlined Design

ChatGPT now integrates with Canva, simplifying the design process. The feature is exclusive to ChatGPT Plus subscribers.

Gizmodo en Español: From Human Editors to AI Translations

Gizmodo en Español shifts from human editors to AI translations. The move has been met with mixed reactions and highlights the changing media landscape.


Every week, Paul Avery and Martin Broadhurst get together to untangle the complex and rapidly evolving world where marketing strategies meet artificial intelligence. Their Artificially Intelligent Marketing podcast is a straightforward conversation for professionals who need to move beyond the hype. Instead of abstract theory, you’ll hear specific breakdowns of the latest tools and real-world applications that are changing how brands connect with audiences. The discussions are grounded in current events and practical analysis, focusing on what these technological shifts actually mean for day-to-day operations and long-term planning. Alongside their own deep dives, Paul and Martin regularly bring in leading voices from across the industry-practitioners and innovators who share firsthand insights you won’t find in a press release. Tuning into this podcast feels like having a direct line to the frontier of the field, where each episode clarifies how AI is being woven into the fabric of modern marketing, from data analytics to personalized customer experiences. It’s an essential resource for anyone looking to understand not just what’s happening now, but where the industry is headed next.
Author: Language: English Episodes: 52

Artificially Intelligent Marketing
Podcast Episodes
OpenAI's 'Code Red' and the AIO Best-Of Listicle Hack [not-audio_url] [/not-audio_url]

Duration: 51:48
The AI model race intensifies as OpenAI rushes GPT 5.2 to market, whilst marketers discover a surprisingly effective shortcut to AI search visibility.This week, we analyse OpenAI's scramble to compete after Google's Gemi…
Model Wars, AI Ads, and Adobe's $2 Billion Bet on Search [not-audio_url] [/not-audio_url]

Duration: 1:18:09
Three major model releases in a single week, ads arriving in AI search results, and a landmark acquisition that signals where SEO is heading. Paul and Martin cut through the noise.This week saw an unprecedented flurry of…
AI Agents, $100 Billion Quarters, and Five Futures for Marketing [not-audio_url] [/not-audio_url]

Duration: 59:09
What's driving Google and Meta's record earnings? Hint: it's AI, not traditional ads.In this episode, Paul and Martin unpack the latest earnings calls, HubSpot's strategic acquisition of X Funnel, and then venture into s…
AI SEO, Claude Gets New Skills, and the UK’s Big AI Training Push [not-audio_url] [/not-audio_url]

Duration: 1:00:23
What actually matters now in AI for marketers—beyond the hype. Paul and Martin unpack the week’s launches from Anthropic and Google, new Microsoft–Claude tie-ins, and the UK government’s civil-service AI literacy push. T…
The Battle for AI Supremacy: OpenAI ChatGPT vs. Google Gemini [not-audio_url] [/not-audio_url]

Duration: 1:24:04
After an 8-week break, "Artificially Intelligent Marketing with Paul and Martin is back.Here's a quick recap of recent news: OpenAI's Figure 1 robot now integrates GPT-4, and Devin, a new AI software engineer, was previe…