A151 - What is your cold outreach strategy?

A151 - What is your cold outreach strategy?

Author: Jason Resnick September 24, 2018 Duration: 7:48
I’ve spoken about cold outreach emails but prior to that, you need a strategy to get to that email right? First thing to remember is cold outreach is a numbers game. If you cast a wide net with no bait, the more likely it’ll be that you need to throw away most of the fish.

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

Ask Rezzz
Podcast Episodes
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Duration: 7:07
If you are wondering if you should focus on social media for your marketing and sales, I share my answer with you. Forbes says that it is 50% less effective than in 2015. Of course, it is! But you don't have to be.