A220 - What do you do for a follow-up sequence for leads?

A220 - What do you do for a follow-up sequence for leads?

Author: Jason Resnick January 11, 2019 Duration: 5:55
I’m going to give you the recipe I use to follow up with a lead that will allow you to stand head and shoulders above 80% of your competitors. If your lead is shopping around and has a short list of 5 vendors to go with and you are the only one who’s providing valuable information on a consistent basis without them even paying you yet, guess who they are going to want to talk with and go with?

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

Ask Rezzz
Podcast Episodes
A243 - How to sell strategy? [not-audio_url] [/not-audio_url]

Duration: 6:39
Specialize so that you can understand the problem fully. Once you can anticipate obstacles and know how to get around them, you can outline the process. So that you can close more strategy sessions.
A242 - How to add a productized service to my business? [not-audio_url] [/not-audio_url]

Duration: 8:31
Are you providing a solution that allows a potential client to work with you at a lower risk? Custom work is often times a big ask. It's a big investment for someone to not just pay, but also to spend time on. Here's why…
A241 - Why I didn't set goals for 2019 [not-audio_url] [/not-audio_url]

Duration: 5:34
This year, I created themes for myself and the business. The reasoning behind this is simple. If I have a project, decision, or question where I'm suddenly faced with the option to go one way or another, the theme will h…
A240 - Why ConvertKit? [not-audio_url] [/not-audio_url]

Duration: 15:33
I can easily geek out about many things that I like about ConvertKit and some of the ideas that I have, which I dive head first in this show. Most certainly I'll be diving into more discoveries and how I'm solving intere…
A239 - Why did I move my business from Drip to ConvertKit [not-audio_url] [/not-audio_url]

Duration: 13:38
Over the years, I've been known to specialize in a few different platforms, Ruby on Rails, PHP, WordPress, WooCommerce (and a few other plugins), and Drip. Anytime I switch from one to the next, I get asked a lot of ques…
A238 - What to say when a client is late on a payment? [not-audio_url] [/not-audio_url]

Duration: 6:02
I was talking with my new neighbor over the summer about cutting the grass since he saw me out there cutting the grass with my brand new battery powered mower. He shared this with me. > "If you are looking for a landscap…
A237 - How do you convince someone to sign a contract? [not-audio_url] [/not-audio_url]

Duration: 6:01
Bottom line is that you don't. You can't convince anyone of anything if they don't have an open mind about it. To be honest, it's actually better for you to refer the project off than to spend the energy working at someo…
A236-What to say when a client insists on adding something new? [not-audio_url] [/not-audio_url]

Duration: 5:28
All too often a client will ask you for something that you are skeptical about. They are convinced that it will work for whatever you are trying to accomplish, but you have some doubts. Your doubts come from 2 places. Th…
A235 - How to sell your productized service? [not-audio_url] [/not-audio_url]

Duration: 7:52
In episode 233 you learned about how to make a productized service. It makes sense that the next question is how do you sell it. To be perfectly honest, knowing how to sell the productized service really should come befo…
A234 - How to make business habits stick? [not-audio_url] [/not-audio_url]

Duration: 9:32
How are those goals, those habits for your business working out for 2019? Are you still focused on them or has the reality of 2019 and life, in general, pushed them aside and you are no longer as focused as you were 4 we…