A229 - How do you segment your email list?

A229 - How do you segment your email list?

Author: Jason Resnick January 24, 2019 Duration: 7:19
Let’s assume for the sake of brevity that you are segmenting your list at least to the point of people who have bought and haven’t bought from you. If you are like me, you are tag happy, they want to track everything someone on their list does and so they tag everything. This is great, but if you don’t do anything with the information, it’s just clutter in your CRM or email marketing platform. There really are 2 things to focus in on when you are segmenting your email list.

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

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