How do you maintain client expectations around services you provide?

How do you maintain client expectations around services you provide?

Author: Jason Resnick March 19, 2018 Duration: 4:07
Managing client expectations is one of the most important pieces of your freelance business. For one, most of the time you are working remotely and not seeing the person on an every day basis. So trust and reliability can wane very quickly. During the sales process, you as the professional are earning the trust of the client with your experience and knowledge around the services the prospective client is looking for. This is when that trust is being earned. During this time is when you should be talking about the aspects of your services that you will do. Equally as important though is outlining those aspects of your services that you will not do. I’ve seen people, and I too, have gotten into trouble where there wasn’t a clear definition of services. There isn’t anything wrong with explicitly telling a lead what you won’t do. Look, most won’t know that SEO and development of their website are 2 entirely different aspects of the live site. They just see it as work on the website.

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

Ask Rezzz
Podcast Episodes
A233 - How do you make a productize service? [not-audio_url] [/not-audio_url]

Duration: 6:02
I don't know about you, but I'm constantly bombarded with ideas on making this, and creating that. Thinking that the product will help diversify my revenue and make my business more stable. I'm not wrong. And I don't say…
A232 - Are you reviewing your projects? [not-audio_url] [/not-audio_url]

Duration: 5:00
Ever feel like you finished a project and felt like the weight of the world lifted up off your shoulders. Suddenly you have this sense of relief that is so strong you wonder how you got sucked into that mess in the first…
A231 - How do you make it simple for a lead to sign? [not-audio_url] [/not-audio_url]

Duration: 4:24
As a business owner, as a salesperson, which if you are freelancing I hate to break the news here, but you are in sales, you need to close the open loops in the decision making for your leads and clients. We don’t have c…
A230 - How not to be annoying in sales? [not-audio_url] [/not-audio_url]

Duration: 7:02
Can I give you a bit of a kick in the butt today? You aren’t annoying if you are sending a lead value. If they think it’s annoying, do you want to work with them anyway?
A229 - How do you segment your email list? [not-audio_url] [/not-audio_url]

Duration: 7:19
Let’s assume for the sake of brevity that you are segmenting your list at least to the point of people who have bought and haven’t bought from you. If you are like me, you are tag happy, they want to track everything som…
A228 - Are you reviewing your sales process? [not-audio_url] [/not-audio_url]

Duration: 6:44
Are you sitting there thinking that you suck at sales? Maybe you say to yourself “I’m not confident in my selling skills.” If you aren't reviewing your sales process, then FULL STOP and listen to this show today.
A227 - How to sell on Twitter? [not-audio_url] [/not-audio_url]

Duration: 6:44
Since Feb 26 in 2008, I’ve built my business without selling on Twitter. Um....what? I have no qualms about saying that Twitter is my home away from home. Without Twitter, I’m not sure where I’d be right now, to be hones…
A225 - How do you push past the imposter syndrome? [not-audio_url] [/not-audio_url]

Duration: 6:30
How do you do the work and push past the fear of getting it out there. Things like podcasting and “going live” and just the general action of putting something into the world is scary. I won’t ignore that. But I want to…
A224 - What is the #1 business trend for 2019? [not-audio_url] [/not-audio_url]

Duration: 5:06
I’ll be honest, I’m not sure why I’ve been asked this. I’m honored, but I’m not in any sort of position to give a great answer. Simply because I’m one who studies business trends and not in that analytical type of positi…