How to say “no”

How to say “no”

Author: Jason Resnick March 29, 2018 Duration: 4:14
The very first step in specializing your business is to say "no". Once you identified what it is that you don’t want to do, then don’t do it. It sounds simple, and it really is that simple. Remember you are a freelancer and can do anything you want to shape your business. The very next lead you get that requires you to do anything in the right 2 quadrants that you defined in the last episode, "How to choose your niche", say “no”. It’s not about finding and launching yourself into a brand new business direction at once. It’s the incremental changes that you do in your business, the “testing” in your business, the small steps you take in your business to progress forward, that gets you to your destination.

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

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