How to start building an email list as a freelancer

How to start building an email list as a freelancer

Author: Jason Resnick March 21, 2018 Duration: 6:48
One of the mistakes that I didn’t do early on in my freelance career was to build an email list. Not having a list, or rather not spending some amount of effort into building one with high-quality emails, put me in a bad spot because I didn’t have any way to reach out to folks for referrals, outreach, overflow work, announce new services and solutions, and most importantly have a pipeline of leads. I don’t want you to make the same mistakes I did. Not every single person on this list will be who you want to sell to. Some of these people on your list are people that you want a network with and want to know about your services. If you have been freelancing for some time and still don’t have a growing list outside of your clients then you’ll want to do this so that you can get the word out about you and your services. Trust me, you may think that folks know what you do, even folks that you talk with regularly. Well, they don’t! Here are the 5 steps...

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

Ask Rezzz
Podcast Episodes
How do you price your work as a freelance web developer (Part 2)? [not-audio_url] [/not-audio_url]

Duration: 9:06
We know that both you and the client want to have the most successful freelance project ever! In order to do that, you should understand what it is that your client needs, not what they want. This is the first step in th…
What is freelance? [not-audio_url] [/not-audio_url]

Duration: 7:16
Many business have negative feelings towards the word, and quite honestly, the freelance industry as a whole, due to the perception of poor quality, inconsistent work. As a result of that, many freelancers use other word…
Aren’t I leaving money on the table? [not-audio_url] [/not-audio_url]

Duration: 5:18
The full question is, if I niche down to something specific, either industry, location, or even technology-wise, won’t I be leaving a ton of opportunities and money on the table? The short answer is “yes”. Let me explain…
How to freelance when you are depressed? [not-audio_url] [/not-audio_url]

Duration: 7:11
Mental health is a big thing that should be considered carefully. Stress, anxiety, depression, overall loneliness play a HUGE role in anyone’s life, including freelancers. I’ve been asked this question in the past when I…
Do you negotiate on price? [not-audio_url] [/not-audio_url]

Duration: 5:02
When you set a price on something, it should be the number that is what you are worth and profitable on. Wriggling around on price isn’t something I do. In freelancing, you need to know your numbers and this is a paramou…
Should you do free work to build a portfolio? [not-audio_url] [/not-audio_url]

Duration: 7:27
As a freelancer for the past 15 years, I want to first say that my stance on spec work or work that you do for someone else without getting compensated is something I’m not an advocate for. That doesn’t mean that I don’t…