What social media platforms to spend time on?

What social media platforms to spend time on?

Author: Jason Resnick March 12, 2018 Duration: 9:05
As a freelancer or consultant, it's hard to set aside time to try new social platforms. So Joe reached out and asked me "How do I determine what social platforms to spend time on?" He followed up with "How do you know you'll get something from it?" The short answer to that followup is that you don’t. The long answer is that you need to be aware of why you are on the social platform in the first place and if your audience is there as well. A few different criteria to pick which platform to try 1. Does my current audience exist there? Will my current audience exist there? 2. Why am I expanding here? What’s the purpose of me being here? 3. Know how I’m going to measure success 4. Give it 3-6 months, but abandon quickly, because as you mentioned, it can spread yourself thin and can be a huge time.

Jason Resnick runs a web development and design business, and he’s heard all the questions that keep independent creators up at night. Twice a week, he opens up the inbox for Ask Rezzz, turning those real-world frustrations into practical, actionable advice. This isn't about abstract theory; it's a direct line to someone who's navigated the same tricky terrain. You'll hear Jason tackle the messy, everyday problems-like dealing with a perpetually late client, figuring out how to build a stable stream of recurring revenue, or shifting your practice to attract clients who truly value your work. The tone is straightforward and conversational, focusing on sustainable strategies over quick fixes. If you're building a creative business and find yourself feeling stuck or overwhelmed, this podcast offers a regular dose of clarity from someone who gets it. Each episode feels like a focused coaching session, designed to help you move past the hurdles and grow a business that respects your time and expertise.
Author: Language: English Episodes: 100

Ask Rezzz
Podcast Episodes
A112 - How to get over the fear of niching down? [not-audio_url] [/not-audio_url]

Duration: 7:19
The fear is real. Niching down your freelance business can be scary. There are so many types of fears that come into play here, but the one that I hear the most is “I’m afraid that I’ll leave money on the table.” Essenti…
A110 - How important is branding? [not-audio_url] [/not-audio_url]

Duration: 7:16
If you are wrestling around with the idea that you don’t need to think about your brand, I want to stop you right there. This episode will show you how important branding is to your freelance business. For a very long ti…
A107 - How do you handle push back? [not-audio_url] [/not-audio_url]

Duration: 6:11
Your pitching your recurring freelance services but getting push back that it’s not needed, this could be the sign they aren’t a fit for you. This is a question I get asked quite a bit and I tend to answer, regardless of…
A105 - What are your client red flags? [not-audio_url] [/not-audio_url]

Duration: 6:39
We’ve got big show for you, it’s about client red flags, things to watch out for in leads and clients so that you can keep your sanity and know that you are working with the best you can for your freelance business.
A104 - How do you stay motivated on long-term projects? [not-audio_url] [/not-audio_url]

Duration: 5:35
You know I’m not a rah-rah type of guy, this episode will have some actionable items for you to take away and do today! Just to frame this conversation, I want to start this answer by saying that I’m assuming that the pr…