Appraisal came in $30K low? Your deal — and your commission — might feel like it’s slipping away. But it doesn’t have to.
I’ve rescued countless transactions from low appraisals, and in this video, I share my full playbook for how to respond in the first 24 hours, negotiate strategically, and get your buyer to the closing table — even when the numbers don’t line up.
You’ll learn:
✅ How to restructure financing to cover the gap
✅ When to request reconsideration of value — and how to actually make it work
✅ Smart use of seller concessions to bridge the difference
✅ What to say to the listing agent to keep the deal alive
✅ The mistake agents make when they assume "this deal is dead"
00:00 – Appraisal came in low? Here's what to do
00:36 – Step 1: Assess the gap + resources
01:16 – Two ways to restructure financing
02:18 – Reconsideration of value: how it works now
03:35 – Why the buyer must now request reconsideration
04:42 – Reallocating seller concessions
05:22 – Language to use with the listing agent
06:07 – My personal story: how I handled a low appraisal
07:00 – Final tips + how to get custom help
I'm Ella Gurfinkel, a Senior Loan Officer at Fairway IMC, and since Valentine’s Day 1996, I've been helping clients to achieve the cornerstone of the American dream - Homeownership. I take the time to find solutions for the most complex situations, even if it consists of 1,000 pieces.
Stay up-to-date on the latest news! Like, share, and subscribe to my videos.
I am here if your home loan questions need answering.
Website: https://www.fairwayindependentmc.com/lo/ella-gurfinkel-188161?nmls=188161
Facebook: https://www.facebook.com/TeamEllaPortland
Instagram: https://www.instagram.com/TeamElla_Fairway
LinkedIn: https://www.linkedin.com/in/ella-gurfinkel/
This Channel has been created to make your home purchase (or refinance) easier and simpler. To help you avoid making mistakes in this sometimes crazy process and to simply answer the questions you may be too afraid to ask!
Ella Gurfinkel | Senior Loan Officer | NMLS 188161
503-358-7769 | ella.gurfinkel@fairwaymc.com | www.teamellaportland.com
FIMC NMLS 2289 | 6650 SW Redwood Ln Suite 215, Portland, OR 97224
This video link: https://youtu.be/qzT5OrjRgUo
#EllaGurfinkel #mortgageBroker #lowappraisalstrategy
