Can You Go a Year Without Shopping? Emma Edwards Tried It

Can You Go a Year Without Shopping? Emma Edwards Tried It

Author: Rask December 1, 2025 Duration: 45:44
In this episode of The Australian Finance Podcast, Gemma Mitchell is joined by Emma Edwards — financial behaviour expert, founder of The Broke Generation, and now two-time author. Emma’s new book, The Wardrobe Project: A Year of Buying Less and Liking Yourself More, published by Wiley, explores the powerful connection between spending habits, confidence, and self-worth. It’s the perfect read for anyone wanting to reset their relationship with money and shopping before 2026. Together, Gemma and Emma unpack how a year-long no-buy challenge changed her approach to money, mindset, and fashion, and how you can start your own “wardrobe reset” to spend smarter and feel better. Topics Covered: - What inspired The Wardrobe Project and the surprising lessons from a year of not shopping - How body image and confidence influence the way we spend- What Emma discovered about self-worth and financial behaviour during her no-buy year- Practical tips to reduce impulse spending and start buying with purpose- How to balance self-expression and sustainability with fashion- Which money and mindset habits stuck after the challenge endedIf you’re ready to build a healthier money mindset and rethink how you spend in 2026, this episode is for you. Resources for this episode - Buy Emma’s book “The Wardrobe Project” https://www.amazon.com.au/Wardrobe-Project-Buying-Liking-Yourself/dp/1394376812 - Buy Gemma’s book “The Money Reset”- https://amzn.to/42Uz0aK - Ask a question (select the Finance podcast): https://bit.ly/R-quest  ~~ Show partner resources ~~ Join Pearler using code “RASK” for $15 of Pearler Credit: https://bit.ly/Pearler Get 50% off your first two months using PocketSmith: https://bit.ly/R-PocketSmith View Betashares range of funds:  https://bit.ly/beta-25 ~~ Rask resources ~~ All services: https://bit.ly/R-services Financial Planning: https://bit.ly/R-plan  Invest with us: https://bit.ly/R-invest  Access Show Notes: https://bit.ly/R-notes  Ask a question or give us feedback: https://bit.ly/R-quest  DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices

Navigating the financial landscape can feel overwhelming, but Australian Finance Podcast cuts through the noise with grounded, practical advice tailored for life in Australia. Hosted by Owen Rask, the Chief Investment Officer, and Gemma Mitchell, a Senior Financial Adviser, conversations on this podcast feel less like a lecture and more like a direct chat with experts who genuinely want you to succeed. Each episode is built around actionable strategies-whether it's about restructuring debt, understanding investment vehicles, or tax efficiency-that you can apply immediately, not just abstract theories. The focus is on building the confidence to make informed decisions with your money, aiming for a future where your finances support the life you want to live, rather than dictating it. For those just beginning their journey, the hosts suggest diving into their foundational "Starter Pack" series to build a solid base of knowledge. This isn't about get-rich-quick schemes; it's a steady, educational companion for developing lasting financial health. Tune in for a straightforward blend of market insights, personal finance management, and long-term wealth-building principles, all delivered with a clear Australian context. The Australian Finance Podcast from Rask is that reliable resource for turning financial complexity into manageable, actionable steps.
Author: Language: English Episodes: 100

Australian Finance Podcast
Podcast Episodes
How to retire on $3,000 per week - the property playbook [not-audio_url] [/not-audio_url]

Duration: 56:46
In this episode, host Gemma Mitchell is joined by Ben Kingsley, one of Australia’s leading property investment advisers, founder of Empower Wealth, and Chair of the Property Investors Council of Australia (PICA). Ben, al…
Your money reset, part 2: Super, property, and the freedom to choose [not-audio_url] [/not-audio_url]

Duration: 19:31
In this bonus episode of the Australian Finance Podcast, host Gemma Mitchell returns with part two of The Money Reset 2 part series. If you’re ready to take your financial reset to the next level, this bite-sized episode…
Australian unicorns: $1 billion startups you've never heard of [not-audio_url] [/not-audio_url]

Duration: 44:41
In this episode of The Australian Finance Podcast, Owen Rask sits down with Wenee Yap and Thomas Derricott, co-authors of the new book “Riding the Unicorn: The Startup Guide You'll Want to Read” In a deeply insightful an…
No caps, no LMI, no waitlist — the new 5% deposit rules explained [not-audio_url] [/not-audio_url]

Duration: 23:36
In this short Wednesday bonus episode of the Australian Finance Podcast, hosts Gemma Mitchell and Owen Rask unpack the government’s newly expanded 5% Deposit Scheme — what it means for first home buyers, who’s eligible,…
6 US stocks + 1 ETF we L-O-V-E right now ft Hugh Lam [not-audio_url] [/not-audio_url]

Duration: 41:27
In this episode of The Australian Finance Podcast, Owen Rask and Hugh Lam from Betashares each bring 3 of their favourite US stocks to the table — and finish off with an ETF that gives you exposure to all of them. They u…
HELP debt changes, company shares & first home hacks – Q&A [not-audio_url] [/not-audio_url]

Duration: 37:40
20% HELP debt reduction, new superannuation rules, salary sacrificing for company shares — this week’s Q&A is packed with hot topics and practical money tips. In this Friday episode of the Australian Finance Podcast, you…
Your Money Reset: How to Boost Net Worth, Self Worth & Income [not-audio_url] [/not-audio_url]

Duration: 20:08
In this bonus episode of the Australian Finance Podcast, host Gemma Mitchell kicks off a two-part mini-series based on her new book, The Money Reset. If you’ve been thinking about a fresh start with your finances, especi…