How the Product Manager Role is Changing in 2025 | Jiaona Zhang (CPO Linktree)

How the Product Manager Role is Changing in 2025 | Jiaona Zhang (CPO Linktree)

Author: Peter Yang November 24, 2024 Duration: 49:35

My guest today is Jiaona Zhang, CPO of Linktree. JZ is the Chief Product Officer of Linktree and a guest lecturer at Stanford. We had a great chat about AI’s impact on PM managers and super ICs, the shift towards PM specialists, and whether becoming a creator can help advance your PM career. (00:00) Find what makes you happy in your PM career (01:44) AI's impact on PM managers and super ICs (04:03) How to balance strategy and execution (08:24) Streamlining PM tasks with AI (13:28) Creating strategy docs and PRDs that work (16:50) Your career is your most important product (22:55) The shift from PM generalists to specialists (23:58) Exploring JZ's Career Odyssey framework (25:49) Why you shouldn't just optimize for comp and title (31:12) Does the creator economy actually work? (44:19) Can being a creator help advance your product career? Get the takeaways: https://creatoreconomy.so/p/how-the-product-manager-role-is-changing-jiaona-zhang Where to find Jiaona: Linktree: https://linktr.ee/jz LinkedIn: https://www.linkedin.com/in/jiaona/ 📌 Subscribe to this channel – more interviews coming soon!



For anyone building the future, Behind the Craft is a conversation with Peter Yang that moves beyond theory and into the tangible details of creation. This podcast lives in the messy, rewarding space where ideas become real products. Each episode is built on candid interviews with experts who have been in the trenches, dissecting the pivotal decisions, the unexpected hurdles, and the hard-won lessons that rarely make it into a polished case study. You’ll hear the unvarnished stories behind the features and companies shaping our world, focusing on the practical frameworks and mental models that effective product leaders and creators rely on daily. It’s about understanding the craft from the inside out-the strategic shifts, the team dynamics, the user insights that truly move the needle. Tune in for a direct, no-fluff dialogue designed to accelerate your own journey, providing actionable guidance you can apply immediately to level up your own work. This is where the blueprint meets the build.
Author: Language: English Episodes: 100

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