Inside How Figma Builds AI Products | Yuhki Yamashita (CPO Figma)

Inside How Figma Builds AI Products | Yuhki Yamashita (CPO Figma)

Author: Peter Yang April 26, 2024 Duration: 35:55

My guest today is Yuhki Yamashita, Chief Product Officer of Figma.

Yuhki and I talked about how Figma:

- Created a culture where employees love their craft

- Builds AI products to solve real user problems

- Plans to make design accessible to everyone

Yuhki is a great storyteller and shares an inside look at how Figma’s amazing product culture works. If you enjoy our conversation, please like and subscribe to support the podcast.

Get the takeaways: https://creatoreconomy.so/p/yuhki-inside-how-figma-built-figjam-ai


Timestamps :

(00:00) How PMs should collaborate with designers

(04:00) How to hire people who care about craft

(05:20) Balancing craft with moving metrics and optics

(07:43) Tips to get better at storytelling

(10:52) How Figjam evolved from Figma

(12:45) Why fun is a pillar for Figma products

(16:59) Evaluating AI use cases for Figjam

(19:01) Quality is everything with AI products

(24:31) How to balance power user and new user needs

(29:24) Best way for PMs to learn design

(31:45) Embracing AI in work and creativity


Where to find me:

Newsletter: https://creatoreconomy.so/


📌 Subscribe to this channel – more interviews coming soon!



For anyone building the future, Behind the Craft is a conversation with Peter Yang that moves beyond theory and into the tangible details of creation. This podcast lives in the messy, rewarding space where ideas become real products. Each episode is built on candid interviews with experts who have been in the trenches, dissecting the pivotal decisions, the unexpected hurdles, and the hard-won lessons that rarely make it into a polished case study. You’ll hear the unvarnished stories behind the features and companies shaping our world, focusing on the practical frameworks and mental models that effective product leaders and creators rely on daily. It’s about understanding the craft from the inside out-the strategic shifts, the team dynamics, the user insights that truly move the needle. Tune in for a direct, no-fluff dialogue designed to accelerate your own journey, providing actionable guidance you can apply immediately to level up your own work. This is where the blueprint meets the build.
Author: Language: English Episodes: 100

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