11 - How I revived my business

11 - How I revived my business

Author: Karlie Plowman July 1, 2024 Duration: 23:03

Welcome to season 2 of Biz Bytes with Techno Bird! In this episode I share my experience and strategies for reinvigorating my business during a slow period. I discuss various actions I took, such as updating my website, creating more consistent content for social media and emails, reaching out to past clients, auditing my services and pricing, partnering with other business owners, creating a resume and looking at career options, and more.

tldl:

  • I experienced a slow period in my business due to financial stress and increased cost of living.
  • To address this, I updated her website, including content and SEO improvements.
  • I audited my services and pricing, creating more accessible offers with different packages and payment plans.
  • I reached out to past clients to offer assistance and services, resulting in new clients and partnerships.
  • I started this podcast and focused on creating consistent content through social media and email marketing.
  • I said yes to new opportunities, including running workshops for the local shire
  • I created a resume to explored other job opportunities and be prepared for potential career changes.
  • I emphasised the importance of networking and collaborating with other business owners.

Happy listening!

Karlie - Techno Bird


Trying to navigate the online business landscape can feel like deciphering a foreign language. Biz Bytes with Techno Bird is here to translate. Hosted by Karlie Plowman, a website designer and SEO specialist with a decade of experience, this podcast cuts through the jargon and hype that so often surrounds digital marketing. Each episode is built on practical, real-world advice you can actually use, whether you're just starting out or looking to refine an established online presence. You'll find clear explanations on making SEO principles work for you, not the other way around, and honest conversations about what effective web design truly entails beyond just aesthetics. Karlie also brings in other business owners for genuine discussions that go beyond surface-level success stories, delving into the actual challenges and solutions found in running a modern business. The aim is to build a supportive space where questions are welcomed and complexity is broken down into manageable, actionable steps. If you've ever felt lost in the digital noise, this podcast offers a grounded, friendly voice to help you find your way. Listen for a blend of expert insight, relatable stories, and tangible strategies that make the digital world feel a little less overwhelming and a lot more accessible.
Author: Language: English Episodes: 13

Biz Bytes with Techno Bird
Podcast Episodes
Episode 2 - 5 common website mistakes and how to fix them [not-audio_url] [/not-audio_url]

Duration: 16:17
Today's episode looks at 5 of the most common mistakes I see website owners make. Use this episode as a starting point for your own DIY website review and to make impactful changes and improve your user experience, impro…