Episode 9 - Three common SEO mistakes your website is making

Episode 9 - Three common SEO mistakes your website is making

Author: Karlie Plowman April 8, 2024 Duration: 19:50

In episode 9 of Biz Bytes, I'm discussing the three main issues that come up in every SEO audit that I do for my clients. I talk about why these issues are important and how they can negatively impact a website's visibility and search engine rankings, as well as how you can spot them and fix them!


I mention in the episode a Chrome extension you can install for free that analyses and lists any/all of your broken website links - here's a link to that extension, but simply Google 'broken link checker chrome extension' and you will find heaps.


I'm now taking on new clients for SEO Audits!

CHECK IT OUT AND BOOK HERE


What's an SEO audit?

An SEO audit is basically a checkup for your website to see how well it's doing in search engines. It's like going to the doctor for your website.

 

An SEO audit will identify areas where your website can be improved so it can rank higher in search results and get more visitors. It offers a range of options for your website, both in search engine visibility and overall user experience.


The key benefits of an SEO audit

An SEO audit is a valuable tool for understanding your website's strengths and weaknesses in regards to SEO. By addressing the issues it reveals, you can create a website that attracts more visitors, converts better, and achieves your online goals.


What are the tangible goals of an SEO audit?

  • Improved Google search rankings
  • Increased click-through-rate (CTR)
  • Improved website user-experience
  • Higher conversions
  • Identifying and rectifying technical SEO issues, crawlability and indexing issues
  • Long-term SEO success


“If you want someone to knock your website into shape, Karlie's your woman. I love her no-nonsense approach. Plus, my inquiries have increased since I implemented her SEO advice.” - Sara Tiefenbrun

- SARA TIEFENBRU


Trying to navigate the online business landscape can feel like deciphering a foreign language. Biz Bytes with Techno Bird is here to translate. Hosted by Karlie Plowman, a website designer and SEO specialist with a decade of experience, this podcast cuts through the jargon and hype that so often surrounds digital marketing. Each episode is built on practical, real-world advice you can actually use, whether you're just starting out or looking to refine an established online presence. You'll find clear explanations on making SEO principles work for you, not the other way around, and honest conversations about what effective web design truly entails beyond just aesthetics. Karlie also brings in other business owners for genuine discussions that go beyond surface-level success stories, delving into the actual challenges and solutions found in running a modern business. The aim is to build a supportive space where questions are welcomed and complexity is broken down into manageable, actionable steps. If you've ever felt lost in the digital noise, this podcast offers a grounded, friendly voice to help you find your way. Listen for a blend of expert insight, relatable stories, and tangible strategies that make the digital world feel a little less overwhelming and a lot more accessible.
Author: Language: English Episodes: 13

Biz Bytes with Techno Bird
Podcast Episodes
Episode 2 - 5 common website mistakes and how to fix them [not-audio_url] [/not-audio_url]

Duration: 16:17
Today's episode looks at 5 of the most common mistakes I see website owners make. Use this episode as a starting point for your own DIY website review and to make impactful changes and improve your user experience, impro…