Should Christians Use AI in Business? Personal Branding, Pricing & Selling Without Manipulation | Search Bar Sessions

Should Christian business owners use AI? Is personal branding self-centered? And how do you sell high-ticket offers without feeling manipulative?

In this episode of Blessed and Bossed Up, Tatum answers the questions Christian entrepreneurs are actively searching for online—from using AI and automation with discernment to building a personal brand, charging premium prices, and closing sales with integrity.

Tatum breaks down how to:

• Use AI and automation without abandoning discernment
• Build a personal brand without making your life the product
• Position yourself as a thought leader
• Justify premium pricing with real value and results
• Validate your offers before selling them at full price
• Create a sales process that feels genuine—not manipulative
• Use technology to increase efficiency while keeping the human connection

This episode kicks off Search Bar Sessions, a new series where Tatum answers the questions her audience—and the internet—are actively searching for answers to at the intersection of faith, business, technology, and entrepreneurship.

If you're a Christian entrepreneur trying to grow your business while keeping God at the center, this conversation is for you.