Innovations in Hip Protection with Natasha Williams

Innovations in Hip Protection with Natasha Williams

Author: Bone Health & Osteoporosis Foundation July 22, 2025 Duration: 0:00
On this episode of BoneTalk, BHOF CEO Claire Gill talks with Natasha Williams, CEO of Phoenix Hipwear and a member of BHOF’s Corporate Advisory Roundtable. For more than a decade, Natasha has led innovations in hip fracture prevention, starting with a soft hip protector that became New Zealand’s market leader and a preferred choice in U.S. senior care communities. Most recently, she and her team launched Phoenix Hipwear Active, designed for women 55+ who want to stay active through walking, hiking, biking, traveling, and pickleball while reducing their fracture risk. Claire and Natasha discuss this new product, the technology behind it, and how it’s helping women protect their independence and live vibrant, active lives.

Tuning into Bone Talk feels like pulling up a chair to a thoughtful, necessary conversation that often goes unheard. Produced by the Bone Health & Osteoporosis Foundation, this podcast moves beyond simple medical advice, weaving together the real human stories and expert insights that define the landscape of bone health. Each episode brings a different voice to the forefront-you might hear a researcher explaining a breakthrough in treatment, a caregiver sharing their daily challenges, or a policy advocate discussing systemic change. It’s this mosaic of perspectives from patients, doctors, innovators, and advocates that gives the discussion its depth and urgency. While osteoporosis is a central focus, the dialogue naturally expands to encompass holistic well-being, nutrition, fitness, and the science of healthy aging. The goal isn’t just to inform but to equip you with practical strategies and a sense of community, emphasizing how protecting bone strength is fundamentally about preserving your independence and capacity for an active life. This isn't a clinical lecture; it's a resource built on genuine conversation, making complex topics accessible and relevant for anyone invested in their long-term health.
Author: Language: English Episodes: 76

Bone Talk
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