#521 - The Future of Amazon Ads: Why Video Campaigns Win in 2025 ft. Trevin Peterson

#521 - The Future of Amazon Ads: Why Video Campaigns Win in 2025 ft. Trevin Peterson

Author: Andy Isom | Amazon FBA Seller & Agency Founder November 10, 2025 Duration: 20:02

In this exclusive Amazon Accelerate Interview, I sat down with Trevin Peterson, one of the most recognized voices in the Amazon FBA space, to unpack the evolution of Amazon Ads - from the early days of basic Sponsored Products to today's full-funnel, content-driven ad ecosystem.

 

Trevin shares how he went from discovering FBA in 2017 to building multiple 7-figure brands, and reveals the biggest shifts every seller needs to understand heading into 2025, including:

 

  • Why video ads are the most undervalued opportunity on Amazon right now

  • The difference between ACOS vs. TACOS (and why most sellers track the wrong metric)

  • How to use Amazon Influencers and Creator Connections to boost conversions

  • What makes Sponsored Brands and Sponsored Display essential for a complete ad funnel

  • Why "trusting the process" matters when scaling profitably through PPC

 

Whether you're a beginner trying to understand Amazon advertising or a brand owner optimizing ad spend across multiple campaigns, this episode will help you see where the real leverage is hiding in 2025.



#AmazonAds #AmazonAccelerate2025 #Ad


Andy Isom has spent years in the trenches, first as an Amazon FBA seller and brand owner, then as the founder of the Weavos agency. In Built by Business: Amazon FBA, E-Commerce, Brand Building, he translates that direct experience into actionable conversations for anyone building a real business in the online space. This isn't about surface-level hype; it's a deep dive into the operational realities of creating profitable brands. You'll hear discussions on navigating the complexities of Amazon's marketplace, from FBA logistics to standing out in a crowded category, alongside broader e-commerce strategies that drive sustainable growth. The podcast explores marketing tactics that actually convert, and the entrepreneurial mindset required to push through the inevitable challenges. Each episode pulls back the curtain on what works and what doesn't, offering a blend of strategic frameworks and on-the-ground insights. If you're operating in the world of Amazon and online sales, this series feels like a direct line to the kind of practical, no-fluff advice that usually comes only from hard-won experience. Tune in for a candid look at building a business that lasts.
Author: Language: English Episodes: 100

Built by Business: Amazon FBA, E-Commerce, Brand Building
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