Ep 114 Real Strategies to Sell An Emerging Franchise Brand with Dominique Main, CFC of BrightFran

Ep 114 Real Strategies to Sell An Emerging Franchise Brand with Dominique Main, CFC of BrightFran

Author: Wonder Media // Daily Global News Observer May 8, 2024 Duration: 21:08
Most emerging franchise brands feel the pressure of growth and expansion early on. It's a challenge that is unavoidable. On this follow up episode to an earlier one, we focus on what many new brands fail to understand when it comes to the franchise sales process. We discuss how mindset can make or break the expansion. How franchisors need to tailor their messaging to be less about the brand and more about the candidate and their motivating factors.  This is great episode for any new franchisors looking to grow, but unsure how or where to start.  To learn more, connect with Dominique Main on Linkedin. 

Behind every small business, there's a human story-a mix of strategy, luck, setbacks, and breakthroughs. Business Stories for Small Business pulls up a chair to hear those narratives directly from the entrepreneurs who lived them. Produced by Wonder Media // Daily Global News Observer, each conversation moves beyond theory to explore the real-world decisions that shaped companies, from initial concept to daily operations. You'll hear founders discuss how they navigated funding challenges, adapted their marketing to unexpected events, or managed a team through a crisis, all grounded in their distinct backgrounds. Because the podcast draws from categories like management, technology, and news, these discussions often touch on how broader political and economic shifts impact a small enterprise. The aim is to provide a resource that feels less like a lecture and more like a candid talk with a peer who’s been there. Tune in for a regular dose of practical insight and perspective, where every story offers a tangible lesson you can consider for your own path.
Author: Language: English Episodes: 100

Business Stories for Small Business
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