Cart Legends

Stuart Guest-Smith and Roberto Carrera host Cart Legends, a conversation that lives right at the busy intersection where business meets technology. Each episode digs into the mechanics and madness of building things online, from the foundational strategies of eCommerce to the intricate systems of logistics and digital marketing that make it all run. The aim is to demystify these often complex topics without draining the life out of them, blending genuine insight with a sense of humor that keeps the dialogue grounded and engaging. You’ll hear from founders, engineers, and marketers who are shaping the digital marketplace, offering real stories from the front lines rather than abstract theory. Tuning into this podcast feels like pulling up a chair for a candid chat with friends who happen to know a tremendous amount about how the online world actually works, whether they’re unpacking a new trend or debating a timeless business challenge. It’s designed for anyone curious about the forces transforming how we sell and connect, providing clarity and a few laughs along the way as we all try to navigate this ever-evolving landscape.