#1306- What Do You Do When You Feel Your IDENTITY Is Attached To The Business?

#1306- What Do You Do When You Feel Your IDENTITY Is Attached To The Business?

Author: Brian Mark June 12, 2025 Duration: 1:25:52

Why are you booking one call for every hundred conversations? ⚡


In this episode, I'm bringing you inside my 10K Mastermind coaching calls where my clients are crushing it and sharing exactly what's working. One client just closed 4 out of 5 calls by fixing one simple thing in their process, while another hit $8K for the month but is struggling with lead quality from their ads.


You'll hear real conversations about targeting the right audience with your ads, creating content that actually converts followers into paying clients, and why most coaches are attracting the wrong people entirely. Plus, I'm breaking down why some reels go viral while others flop, and it's not what you think.


The biggest revelation? Most of you are working IN your business instead of ON your business, and that's exactly why you're stuck at the same income level month after month. 🎯


Top Quotes:


"If everybody's here for the content, then that seems to me like people aren't here for the coaching." (34:42)


"The first thing that you can do is look for the easiest thing that you can change immediately that could make a change in the process." (34:03)


"You can be just a pain, but then the way that you deliver it, you deliver it in a way that entertains people. You deliver it in a way that gets their attention." (40:40)

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For more information on working with me fill out this application:

http://bit.ly/BuildYourOnlineFitnessBiz

——
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Brian Mark hosts Change Lives Make Money: The Podcast For Online Trainers, a space built specifically for fitness professionals who operate online. The focus here is on the dual mission of creating profound client transformations while building a sustainable, profitable business. You’ll hear conversations that dig into the real mechanics of coaching-not just exercise programming, but the psychology of client adherence and the strategies for delivering life-changing results. Beyond the training itself, this podcast dedicates significant time to the entrepreneurial side, addressing how to systematically attract clients, structure offers, and scale your income to reach and exceed significant financial milestones, like the often-discussed ten-thousand-dollar month. The tone is direct and rooted in experience, drawing from the path that has already guided hundreds of coaches. Each episode aims to provide actionable advice you can implement immediately, whether it's refining your coaching conversations, optimizing your marketing, or developing the mindset required for longevity in this field. It’s for those who feel confined by trading hours for dollars and are ready to construct a business that amplifies their impact and grants genuine freedom. Tune in for a blend of practical business tactics and deep-dive coaching insights, all designed to help you succeed on your own terms.
Author: Language: English Episodes: 100

Change Lives Make Money: The Podcast For Online Trainers
Podcast Episodes
#1364- Where Focus Goes, Energy Flows: The $8K Month Mindset Shift [not-audio_url] [/not-audio_url]

Duration: 1:11:20
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1363- $10K Month, Sold-Out Challenge, Viral Reel Inside Podchats [not-audio_url] [/not-audio_url]

Duration: 50:28
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1362- Renewals, Records, and The Real Cost of Going Viral [not-audio_url] [/not-audio_url]

Duration: 1:01:14
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1361- First $10K, First $40K, and Everything in Between [not-audio_url] [/not-audio_url]

Duration: 1:04:13
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1360- Three Clients, One Record Month, Zero Excuses [not-audio_url] [/not-audio_url]

Duration: 1:38:45
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1359- From 41 Sales Calls in December to a $22K Month [not-audio_url] [/not-audio_url]

Duration: 51:56
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1358- From $800 to $18K in a Single Month [not-audio_url] [/not-audio_url]

Duration: 47:44
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1357- The Launch of the 25k Accelerator for Online Fitness Coaches [not-audio_url] [/not-audio_url]

Duration: 1:11:13
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1356- "5 Viral Content Formats For 2026" [not-audio_url] [/not-audio_url]

Duration: 15:57
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark
#1355-  "How To Make 100K"? [not-audio_url] [/not-audio_url]

Duration: 52:48
-------- For more information on working with me fill out this application: http://bit.ly/BuildYourOnlineFitnessBiz ------ LET'S CONNECT: YouTube | @therealbrianmark Instagram | @therealbrianmark Facebook | Brian Mark