S12 E10: Dane Witbeck, Pinwheel

S12 E10: Dane Witbeck, Pinwheel

Author: Noah Labhart - Startup Founder & CTO March 17, 2026 Duration: 31:28
Dane Witbeck grew up in Georgia, and has always had an entrepreneurial spirit. He was the kid selling ripped CD's in school, along with other odds and ends. He went to Georgia Tech to study engineering, and eventually went on to join a startup called Meshify, in the iOT place - which eventually was bought by a large insurance company. Outside of tech, he is married with 4 kids. He is involved in many entrepreneurial groups around Austin, and is the proud owner of a 1969 Ford Bronco - which he enjoys getting out of town in and camping. Post his prior startup, Dane was on the lookout for problems to solve. He observed his son's friend getting a hand-me-down iPhone, and it hit him that he was going to have to monitor this as his children got phones. As he started to dig into what was available, he realized there wasn't a good solution... and decided to build his own. This is the creation story of Pinwheel. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Behind every successful software product is a story, often untold, about the pivotal choices and challenges that shaped its journey. Code Story: Insights from Startup Tech Leaders brings those narratives to the forefront, hosted by Noah Labhart, a startup founder and CTO who understands the terrain. This podcast moves beyond theory to focus on the real-world experiences of SaaS founders, engineers, and product leaders. You'll hear firsthand accounts of building an initial MVP, the grind of securing those crucial first customers, and the delicate process of finding true product-market fit. Conversations delve into the technical and strategic crossroads that define early growth, from foundational engineering decisions and pricing experiments to the unforeseen infrastructure bottlenecks that emerge when scaling accelerates. It’s a resource for technical founders in the trenches, offering practical insights into navigating the complexities of building, launching, and growing a software business. Each episode of this podcast serves as a candid case study, revealing the lessons learned behind the code.
Author: Language: en-us Episodes: 100

Code Story: Insights from Startup Tech Leaders
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