Unlocking Brewery Profit: Taprooms, Distribution & Smart Growth with Chris Farmand

Unlocking Brewery Profit: Taprooms, Distribution & Smart Growth with Chris Farmand

Author: Craft Brewery Financial Training Podcast February 23, 2026 Duration: 53:51
In this episode, I sit down with Chris Farmand of Small Batch Standard, a brewery accounting, tax and advisory firm that works with breweries across the country, to talk about one thing every brewery owner cares about: profit. We kick things off with a preview of Chris’s all-day Brewery Profit Workshop at the 2026 Craft Brewers Conference (Monday, April 20th), where he’ll dive deep into taproom performance, distribution strategy, and practical ways to unlock more profit in your business...

For brewery owners, operators, and aspiring entrepreneurs, the financial side of the business can feel like a foreign language. The Craft Brewery Financial Training Podcast translates that complexity into actionable knowledge. This isn't about abstract theory; it's a practical, episode-by-episode guide to building a financially resilient craft beverage business. You'll hear straightforward discussions on creating realistic budgets, understanding cash flow cycles specific to production, and interpreting key performance indicators that actually matter on the brewhouse floor. We explore the nuances of pricing your beer for both profitability and market appeal, managing inventory costs, and making smart capital investments for growth. Each session is designed to demystify the numbers behind the passion, offering clarity on everything from daily bookkeeping practices to long-term financial planning. Tune in for a direct, no-nonsense approach to the business fundamentals that allow the art of brewing to thrive. The Craft Brewery Financial Training Podcast is your ongoing resource for developing the financial acumen essential in today's competitive market, ensuring your focus can remain on crafting great beer while building a sustainable enterprise.
Author: Language: English Episodes: 100

Craft Brewery Financial Training Podcast
Podcast Episodes
Want to Boost Taproom Sales? Use a Recurring Revenue Model [not-audio_url] [/not-audio_url]

Duration: 47:02
Today on the podcast we hear from Ross Stensrud, co-founder of Tapwyse, a developer of custom branded apps for taproom breweries. Ross shares his experience working in commercial fitness - where the business model is all…
Webinar Replay: How to Build Your Brewery Key Metrics Dashboard [not-audio_url] [/not-audio_url]

Duration: 45:29
Webinar Replay: How to Build Your Brewery Key Metrics Dashboard In today's webinar I am joined by Alec Johnson from Ekos who shares his favorite KPIs and shows you how to build beautiful (and profitable) dashboards. Here…
3 Big Ideas to Grow Sales with Brian Deignan from Validation Ale [not-audio_url] [/not-audio_url]

Duration: 55:45
Today on the podcast we hear from Brian Deignan, founder of Validation Ale in Santa Barbara, California. Validation ale's tagline is: "Allowing great beer to rise to the top. Your order is a vote toward Validation." The…
How to Drive Brewery Profitability [not-audio_url] [/not-audio_url]

Duration: 53:56
In today's podcast we'll cover the key drivers of brewery profitability, and give you specific action steps to follow to improve the bottom line in your business. Key Topics Key drivers of brewery profitsScorecards to me…
Craft Brewery Community Dashboard [not-audio_url] [/not-audio_url]

Duration: 41:11
On today's podcast you'll hear about a new project from A-Bay Engineers called the Craft Brewing Community Dashboard. Many brewery owners and managers are looking for financial and operational benchmarking data, and this…
Brewery Bonus Plans 101 [not-audio_url] [/not-audio_url]

Duration: 43:06
Larry Chase is a certified Open Book Management Coach and teaches companies how to be financially transparent with all of their employees. In this podcast, Larry and I talk about brewery compensation and bonus plans. Lar…
Brewery Marketing Metrics That Matter [not-audio_url] [/not-audio_url]

Duration: 53:12
Today on the podcast we hear from Chris Overlay, CEO of Get Hoptimized, a craft beer marketing and advertising agency. Chris' company helps breweries and craft beer businesses grow with effective and affordable marketing…
Use This Accountability Network to Improve Brewery Profits [not-audio_url] [/not-audio_url]

Duration: 25:51
If you're ready to get serious about improving brewery profits and cash flow, the Beer Business Finance Association is here for you. The association is a network of brewery owners and managers who come together to share…