Use Data to Drive Customers to Your Taproom

Use Data to Drive Customers to Your Taproom

Author: Craft Brewery Financial Training Podcast February 9, 2023 Duration: 27:24
Michael Varda, founder of Craft Beer Advisory Services, shares his insights on how to use data to drive more customers to your taproom. Michael's firm is the first and only full service market research firm exclusively dedicated to the craft beer industry. And he has a lot of profitable information to share. Key Takeaways Using data to create a dynamic marketing planBeer industry trends, and keys to success in 2023A sneak peak at the Top Taprooms of 2022Resources Get the free ...

For brewery owners, operators, and aspiring entrepreneurs, the financial side of the business can feel like a foreign language. The Craft Brewery Financial Training Podcast translates that complexity into actionable knowledge. This isn't about abstract theory; it's a practical, episode-by-episode guide to building a financially resilient craft beverage business. You'll hear straightforward discussions on creating realistic budgets, understanding cash flow cycles specific to production, and interpreting key performance indicators that actually matter on the brewhouse floor. We explore the nuances of pricing your beer for both profitability and market appeal, managing inventory costs, and making smart capital investments for growth. Each session is designed to demystify the numbers behind the passion, offering clarity on everything from daily bookkeeping practices to long-term financial planning. Tune in for a direct, no-nonsense approach to the business fundamentals that allow the art of brewing to thrive. The Craft Brewery Financial Training Podcast is your ongoing resource for developing the financial acumen essential in today's competitive market, ensuring your focus can remain on crafting great beer while building a sustainable enterprise.
Author: Language: English Episodes: 100

Craft Brewery Financial Training Podcast
Podcast Episodes
The Secret Formula to Create a Successful Brewery [not-audio_url] [/not-audio_url]

Duration: 55:38
Today on the podcast we reveal the Secret Formula to Create a Successful Brewery with Jake Lohse, founder of Presidential Brewing Company. Jake is the author of the book Shifting Gears, and founder of the Legendary Succe…
How to Slash Costs and Boost Profits in Your Brewery [not-audio_url] [/not-audio_url]

Duration: 36:09
Today on the podcast we hear from Bob Higgins of P3 Cost Analysts. Bob and his team specialize in identifying and reducing over-spending in your business. We talk all things expense management, cost reduction strategies,…
How to Build Your Brewery Financial SOP Manual [not-audio_url] [/not-audio_url]

Duration: 54:48
This month in our brewery financial round table meeting we take a deep dive into financial standard operating procedures. Financial SOPs help you create complete, timely, and accurate financial statements so that you can…
Top 12 Financial Challenges for Breweries [not-audio_url] [/not-audio_url]

Duration: 32:48
In today's podcast we review the Top 12 Financial Challenges facing Craft Breweries. This list was assembled by our network of brewery owners and managers in the Beer Business Finance Association. In the podcast, I revie…
Brewery Lease Negotiation Best Practices [not-audio_url] [/not-audio_url]

Duration: 56:51
On today's podcast you'll hear the audio version of our brewery lease negotiation workshop. You'll learn strategies and best practices to tackle a lease negotiation (or re-negotiation) for your brewery. Key Points Lease…
Beer Industry Data with Analytics Czar Dave Williams [not-audio_url] [/not-audio_url]

Duration: 53:08
Today on the podcast we hear from Dave Williams, the Analytics Czar from Bump Williams Consulting. Dave provides a recap of 2024 beer industry data, trends, and insights. We also cover “Dave’s Top 7”. These are the hot t…
Proven Cost Management Tactics for Craft Breweries [not-audio_url] [/not-audio_url]

Duration: 1:01:09
In today's podcast you'll hear the audio version of our workshop on brewery expense management and cost cutting tactics. We hold these workshops monthly for our Beer Business Finance Association members. If you'd like to…
2025 Brewery Marketing Master Class [not-audio_url] [/not-audio_url]

Duration: 59:58
Today on the podcast Chris Overlay from Get Hoptimized delivers a master class in brewery marketing. You'll learn how to build your brewery sales forecast and super charge results with a best-in-class marketing plan. Key…
2025 Brewery Budgeting Workshop: Supercharge Your Financial Plan [not-audio_url] [/not-audio_url]

Duration: 1:01:20
In today's episode you'll hear the audio version of our 2025 Brewery Budgeting Workshop. We cover questions ranging from how to build your payroll plan to what key metrics to track to the best way to forecast beer margin…