Episode #280: Tracy Krauter of Splash Fabric

Episode #280: Tracy Krauter of Splash Fabric

Author: Abby Glassenberg January 6, 2025 Duration: 47:48
On today's episode of the Craft Industry Alliance podcast, we’re talking about starting a fabric company with my guest Tracy Krauter.   Tracy is the founder of Splash Fabric. Raising three boys, Tracy knew there had to be a better solution to everyday messes. When she couldn't find the perfect fabric—one that was soft yet waterproof, durable yet sewable—she didn't just settle. She innovated. Today, her signature laminated cotton transforms ordinary items into spill-proof shields, creating beautiful, practical solutions that protect your tables, reduce your laundry, and add a splash of joy to daily life. +++++ This episode is sponsored by The Academy for Virtual Teaching. You know video is the most effective way to market your brand, but as the “CEO of everything,” you have NO time to make it happen. It’s overwhelming. We get it! We want to help you to stop leaving money on the table. The Academy for Virtual Teaching FREE webinar, “Make a Promotional Video in 3 Easy Steps!” No stress, no fancy gear—just your phone. Learn how to create quick, engaging videos that work. Register now at AcademyForVirtualTeaching.com or a4vt.com—that’s A, the number 4, VT.com. +++++ To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.  

Abby Glassenberg hosts Craft Industry Alliance, a space where the practical realities of running a creative business meet the deep personal satisfaction of making things by hand. This isn't just about inspiration; it's a grounded conversation for anyone who has turned a craft into a career or dreams of doing so. Each episode feels like a candid chat with a fellow maker, where Abby and her guests pull back the curtain on their processes, discuss the tools and materials they truly rely on, and navigate the unique challenges of entrepreneurship in the creative sphere. You'll hear specific, actionable recommendations-from sourcing sustainable materials and mastering a new technique to marketing your work and managing a studio's finances. The discussions are rooted in the real world, covering everything from the joys of the creative process to the logistics of wholesale trade shows and online sales. Tune into this podcast for an honest blend of education and community, designed to support your journey whether you're knitting, painting, pottery throwing, or designing textiles. It’s a resource that acknowledges creativity as both a passion and a profession, offering the kind of nuanced advice you’d normally only get from a trusted mentor within the tight-knit world of crafts.
Author: Language: English Episodes: 100

Craft Industry Alliance
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