173. Unlocking Your Why: A Conversation with Chantell Hammond

173. Unlocking Your Why: A Conversation with Chantell Hammond

Author: Elizabeth Chappell October 11, 2024 Duration: 46:40

In episode 172 of the From Craft to Career Podcast, Elizabeth Chappell sits down with Chantell Hammond, founder of Strategy Square and a passionate business and marketing coach. Chantell's journey began with the challenges she faced running her Pilates studio, where a lack of marketing knowledge held her back. Determined to grow, she pursued a degree and gained invaluable insights working at a leading marketing agency in California.

Through her experiences, Chantell wrestled with big questions:

  • What is marketing really about?
  • Who does she want to serve?
  • How can she approach her work with authenticity and integrity?

These reflections led her to her true passion—mentoring and empowering entrepreneurs.

What You'll Learn in This Episode:

  • The pivotal lessons Chantell learned from her transition from small business owner to marketing expert.
  • The importance of defining your "WHY" and staying true to your purpose.
  • Strategies for avoiding burnout while balancing ambition and authenticity.
  • Practical marketing tips to elevate your business without sacrificing your values.

Whether you're an entrepreneur at the start of your journey or someone seeking a fresh perspective on marketing, Chantell's story and advice will resonate deeply. Her commitment to integrity and service offers a powerful reminder that success doesn't have to come at the expense of your passion or well-being.

Take a look at Chantells':

Turn your CRAFT into a CAREER!

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Elizabeth Chappell hosts Craft to Career, a space for makers who feel that persistent pull to build something more from their creative work. It’s for the person at their kitchen table, surrounded by their craft, wondering how to bridge the gap between a passionate hobby and a sustainable livelihood. Each episode tackles the real, often unglamorous, questions that arise when you decide to take that leap. You’ll hear practical conversations about defining your niche, setting prices that respect your time, and navigating the complexities of marketing without losing your authentic voice. The focus extends beyond just sales, exploring how to structure your days, maintain creative energy, and build a community around your work, particularly through platforms like Instagram. This podcast operates on the belief that success is a personal definition, not a one-size-fits-all destination. It’s about translating the skill in your hands into a viable, fulfilling path, offering both tactical advice and the necessary encouragement for the journey. Tune in for honest discussions that replace vague inspiration with actionable steps, all aimed at helping you answer that foundational question for yourself.
Author: Language: English Episodes: 100

Craft to Career
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