#2 - Mythbusting Whiskey w/ Allan Cogan

#2 - Mythbusting Whiskey w/ Allan Cogan

Author: Allan Cogan June 24, 2023 Duration: 25:16

In this episode, I debunk some of the myths and misconceptions surrounding whiskey as well as defining certain terms and buzzwords often found on the bottle. Understanding what is what can help you confidently purchase a bottle to enjoy! 

The reality is that the whiskey industry is a business that sells product. In order to sell that product, they have to market to a wide audience including those who know virtually nothing of the finer things in whiskey. This results in fancy packaging with fancy words that enhance the shelf appeal and entices the common shopper to purchase, thinking they nabbed something super special.

Episode 3 will be our first true to format episode where my longtime friend and podcast producer Grant Brown joins me to enjoy samples of Balvenie Scotch. As we get to know the whiskey, we’ll also get to know him and his background. Grant is a filmmaker and producer based out of Milwaukee, Wisconsin with lots of credits to his name including a recently released feature length film!

IG: @thecogan_conversation

www.thecoganconvo.com


There's a story in every bottle, a history in every glass, and a person behind every label. Crafted Conversations is a journey into the world of whiskey that goes far beyond tasting notes. Host Allan Cogan travels from historic Scottish distilleries to innovative urban bars, sitting down with the individuals whose lives are intertwined with this craft. You'll hear directly from Master Distillers about the alchemy of aging, from distillery owners about the risks and rewards of a family legacy, and from mixologists who treat whiskey as a living ingredient. This podcast digs into the personal journals of its guests, uncovering the passion, tradition, and sometimes sheer stubbornness that defines their work. It’s less about the technical specs and more about the human spirit-the late nights, the failed experiments, and the moments of triumph. Each episode feels like pulling up a stool for a deep, meandering talk with someone who has dedicated their life to their art. Through these genuine dialogues, the culture and society surrounding whiskey come into sharp focus, revealing how a simple spirit can connect people across continents. Tune in for a series of intimate portraits that just happen to be set against a backdrop of oak barrels and copper stills.
Author: Language: en-us Episodes: 80

Crafted Conversations
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