249. Stop Hiding and Be Known: Part 1 of the Retailer's Visibility Series

249. Stop Hiding and Be Known: Part 1 of the Retailer's Visibility Series

Author: Wendy Batten, Creative Retail Mentor February 24, 2025 Duration: 34:56

 With host retail coach Wendy Batten

 

https://wendybatten.com/podcast-intro/

 

Are you ready to simplify your marketing strategy and boost your retail sales? Join me and a small group of driven retail business owners for my 6-week, hands-on program: The Sales and Marketing Accelerator! Each week, you'll receive a short video with an actionable tip followed by a live, interactive strategy group coaching session. We'll work together to create a simple, repeatable marketing plan tailored to your business. No fluff, no wasted time—just practical strategies you can implement right now. Spots are limited, and we start on April 23rd. Join us!

 

In This Episode: 

Are you hiding from your customers?

 

Have you ever heard someone refer to a business as a "best-kept secret?" While this is typically a compliment, we don't want that to be us! It's time to stop hiding and make sure everyone in your community (and beyond!) knows who you are and what you are doing.

 

Episode 249 is the first in a series of three podcasts dedicated to getting your shop found. We start with your Attract Strategy: the ways you are attracting new customers to your shop. We'll cover lots of important topics in this episode including what you should be doing on social media and why your front-facing assets need to tell a compelling story about you and your shop. 

 

Inside the episode, I'm giving you three EASY action items to complete so you know you are doing everything you can to make sure your Attract Strategy is working for you and your retail business. 

 

On the next episode of the podcast, we will continue the series specifically covering how your retail shop can be found. Don't miss it!

 

Need more?

Join me and our supportive community of retailers in my Retailer's Inner Circle! You'll have access to countless Masterclasses including Foot Traffic Made Simple. Not ready to join but want to purchase this stand-alone masterclass? You can purchase it on demand HERE.

 

Join the small group 6-Week Sales and Marketing Accelerator course. We start in April! More information HERE.



Related podcasts we think you'll like: 

Episode 96: Before You Pay For Ads, Do These 3 Things

Episodes 163-166: Simple Sales Strategy Series



About your host, Wendy Batten

In case we haven't met yet, I'm Wendy, a small business coach and founder of the Retailer's Inner Circle, where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business. 

Through online classes, business coaching programs, speaking, and a top-ranked podcast, I've helped hundreds of retailers around the globe reclaim their dream and see the success they want from their beautiful shops. My signature private coaching community, The Retailer's Inner Circle, has helped retailers around the world build their retail business skill sets and confidence. 

I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers.

When I'm not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I'd love to invite you to check out one of my free resources for real retailers at https://wendybatten.com/free-resources/ 

 

For more support from Wendy

 

Retailer's Inner Circle - Join Wendy inside the best retailer's community

 

Free resources for shop owners  

Hang out and connect with Wendy on IG 

 

All of Wendy's programs and services for shop owners can be found HERE. 

Subscribe & Review on iTunes

Are you subscribed to my podcast? If you're not, I'd love you to consider it. Subscribing means you won't miss an episode! Click here to subscribe to iTunes!

If you want to be more of a rockstar, I'd love it if you could leave a review over on iTunes as well.  Those reviews help other retailers find my podcast and they're also fun for me to go in and read. Just click here to review, select "Ratings and Reviews" and "Write a Review" and let me know what your favorite part of the podcast is. So grateful for you! Thank you!


Running a creative retail business often means juggling a hundred questions at once, from attracting the right customers to filling workshops and making social media feel less like a chore. Creative Shop Talk with Wendy Batten is where those pressing, daily questions meet practical, real-world answers. Hosted by creative retail mentor Wendy Batten, this podcast draws directly from her work with shop owners globally and conversations with industry leaders. Each episode feels like a focused coaching session, breaking down the complexities of modern retail into actionable steps. You’ll hear honest discussions about gaining control over your marketing, streamlining operations, and building a shop that thrives not just survives. The dialogue is grounded in the reality of running a physical creative business, offering strategies that are both thoughtful and immediately useful. Tune in for a blend of Wendy’s direct mentorship and insights from peers who understand exactly what you’re building. This isn’t about vague theory; it’s a resource for turning your unique vision into a sustainable, bustling enterprise. Find clarity and confidence for your creative shop by following the podcast wherever you listen.
Author: Language: en-us Episodes: 100

Creative Shop Talk with Wendy Batten
Podcast Episodes
214. Coffee Break Chat: Be a Big Deal! [not-audio_url] [/not-audio_url]

Duration: 12:31
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Let's have a coffee chat around being a big deal in your community, shall we? Recently, I had a conversation with a client where…
213. Five Areas Retailers Should Focus on in Q3 [not-audio_url] [/not-audio_url]

Duration: 23:02
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: If your retail shop is in an area where summertime means things slow down a little bit, it's not time to settle into vacation mo…
212. Pushing Through Business Blocks with Guest Expert Jane Bellante [not-audio_url] [/not-audio_url]

Duration: 45:27
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: When you are feeling stuck in your retail business or in life, what tricks do you use to change your mindset? How do you push th…
211. Relationship Marketing for Retailers [not-audio_url] [/not-audio_url]

Duration: 28:49
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Our business growth is dependent on relationships. Customers, team, and others in your community. Being intentional about relati…
209. Retail Observations from a Seven-State Road Trip [not-audio_url] [/not-audio_url]

Duration: 31:05
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: I just returned from a seven-state two-week road trip from Nova Scotia, Canada to North Carolina, USA! The trip's destination wa…
208. Stack Your Team with Guest Expert Shelli Warren [not-audio_url] [/not-audio_url]

Duration: 46:17
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: When you hire employees to work in your retail shop, you aren't simply giving them a job. As a shop owner, you are uniquely posi…
207. Let's Talk About Uniforms and Name Tags for Your Retail Shop [not-audio_url] [/not-audio_url]

Duration: 14:05
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: Ready for another controversial episode? Let's do it! Let's talk about name tags and uniforms. If you are a retail shop owner wh…
206. Behind the Scenes: New Retailer's Inner Circle Support [not-audio_url] [/not-audio_url]

Duration: 34:36
With host retail coach Wendy Batten https://wendybatten.com/podcast-intro/ In This Episode: We are all passionate, creative, and imperfect business owners who want to do it all. But as our businesses grow, it's harder to…

«1...678910