251. Stop Hiding and Be Known: Part 3 of the Retailer's Visibility Series

251. Stop Hiding and Be Known: Part 3 of the Retailer's Visibility Series

Author: Wendy Batten, Creative Retail Mentor March 10, 2025 Duration: 32:54

 With host retail coach Wendy Batten

 

https://wendybatten.com/podcast-intro/

 

 

Are you ready to simplify your marketing strategy and boost your retail sales? Join me and a small group of driven retail business owners for my 6-week, hands-on program: The Sales and Marketing Accelerator! Each week, you'll receive a short video with an actionable tip followed by a live, interactive strategy group coaching session. We'll work together to create a simple, repeatable marketing plan tailored to your business. No fluff, no wasted time—just practical strategies you can implement right now. Spots are limited, and we start on April 23rd. Join us!

 

In This Episode: 

Become better known in your community!

The third episode in the Retailer's Visibility Series is about connecting through community and leveraging your business through collaborations with other businesses in your area. I'll share exactly what collaborations are, how collaborations can grow your ideal customer audience, and who you should be contacting. 

 

There are a lot of opportunities in your own community to connect with your customers. Where in your community is your ideal customer hanging out? Let's figure out how to get those people into your retail shop!

 

There is also an element of community involvement and support and I'll share my thoughts on when to say yes to all those sponsorships you are asked for. The goal is for potential customers to see you and your brand everywhere in the community! Remember: involvement doesn't always mean attending a fancy gala or some big networking event!

 

Listen in and hear how to make it easy, free and fun! 

 

I'd love to know if this series was helpful to you and which of the 3 strategies you will amp up?

Let me know how you make out.

 

Need more?

Join me and our supportive community of retailers in my Retailer's Inner Circle! March is the PERFECT time to join - Coaching Week is from March 24-28! Every day during that week we will meet for group coaching. This only happens once a year so don't miss it. On top of that, you'll get a monthly marketing and operations playbook, monthly group coaching, countless on-demand masterclasses and access to a vibrant community of retailers like you - and so much more. Check it out HERE.

 

Not ready to join but want to purchase the stand-alone Foot Traffic Made Simple masterclass? You can purchase it on demand HERE.

 

Most impactful: Join the small group 6-Week Sales and Marketing Accelerator course.

We start in April! More information HERE.

 

Related podcasts we think you'll like: 

Episode 199: Stop Hiding and Be Known: Part 2 of the Retailer's Visibility Series

Episode 198: Stop Hiding and Be Known: Part 1 of the Retailer's Visibility Series

 

About your host, Wendy Batten

In case we haven't met yet, I'm Wendy, a small business coach and founder of the Retailer's Inner Circle, where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business. 

Through online classes, business coaching programs, speaking, and a top-ranked podcast, I've helped hundreds of retailers around the globe reclaim their dream and see the success they want from their beautiful shops. My signature private coaching community, The Retailer's Inner Circle, has helped retailers around the world build their retail business skill sets and confidence. 

I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers.

When I'm not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I'd love to invite you to check out one of my free resources for real retailers at https://wendybatten.com/free-resources/ 

 

For more support from Wendy

 

Retailer's Inner Circle - Join Wendy inside the best retailer's community

Free resources for shop owners  

Hang out and connect with Wendy on IG 

 

All of Wendy's programs and services for shop owners can be found HERE. 

Subscribe & Review on iTunes

Are you subscribed to my podcast? If you're not, I'd love you to consider it. Subscribing means you won't miss an episode! Click here to subscribe to iTunes!

If you want to be more of a rockstar, I'd love it if you could leave a review over on iTunes as well.  Those reviews help other retailers find my podcast and they're also fun for me to go in and read. Just click here to review, select "Ratings and Reviews" and "Write a Review" and let me know what your favorite part of the podcast is. So grateful for you! Thank you!


Running a creative retail business often means juggling a hundred questions at once, from attracting the right customers to filling workshops and making social media feel less like a chore. Creative Shop Talk with Wendy Batten is where those pressing, daily questions meet practical, real-world answers. Hosted by creative retail mentor Wendy Batten, this podcast draws directly from her work with shop owners globally and conversations with industry leaders. Each episode feels like a focused coaching session, breaking down the complexities of modern retail into actionable steps. You’ll hear honest discussions about gaining control over your marketing, streamlining operations, and building a shop that thrives not just survives. The dialogue is grounded in the reality of running a physical creative business, offering strategies that are both thoughtful and immediately useful. Tune in for a blend of Wendy’s direct mentorship and insights from peers who understand exactly what you’re building. This isn’t about vague theory; it’s a resource for turning your unique vision into a sustainable, bustling enterprise. Find clarity and confidence for your creative shop by following the podcast wherever you listen.
Author: Language: en-us Episodes: 100

Creative Shop Talk with Wendy Batten
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