'LIVE' from The Lotus Eletre Launch

'LIVE' from The Lotus Eletre Launch

Author: Paramex Digital April 11, 2022 Duration: 1:17:57

We do love a Lotus launch! We were present for the launch of the Lotus Emira in 2021 and were delighted to be welcomed back by Lotus for the launch of their latest car, the Eletre.


The Lotus Eletre is Lotus' first-ever SUV model, and they have gone in with a bang! The Eletra is a Hyper-SUV promising super-fast charging and performance capabilities, including a 0-60mph launch in under 3 seconds.


Just like at the Emira launch, our in-house broadcaster Andy Jaye was there to present the car to the world alongside Julia Hardy from the iconic BBC Television Centre in London. In this episode of the podcast you will be guided around the launch by John Marcar and you will hear from;


Presenters - Andy Jaye & Julia Hardy 

Designers - Ben Payne & Peter Horbury

Lotus MD - Matt Windle

Lotus Advanced Performance Director - Simon Lane* 

Lotus PR Director - James Andrew 

Journalists - Alex Goy & Richard Porter (with a cameo appearance from Gareth Jones) 

Influencer - Becky Evans & Lotus Elise namesake Elisa Artioli


*CORRECTION - Simon Lane is incorrectly introduced as 'James' in John's intro. (Sorry Simon!)


Find the episode in the usual podcast places and see the entire back catalogue at drivenchat.com


Get in touch with the show via email - podcast@drivenchat.com or slip into our DM's on your preferred social feed, and don't forget to check out our youtube channel via YouTube.com/DrivenChat, to see some premium visual car content!


The Driven Chat podcast is brought to you by Paramex Digital - for more information on Driven Chat, visit www.drivenchat.com



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For a while, the drivenchat podcast served as the weekly audio companion to the Driven platform, wrapping up the automotive world into candid conversations. Each episode paired the insights of a special guest from across the industry with the distinct perspectives of its three hosts. Listeners heard automotive writer, producer, and presenter John Marcar alongside automotive and lifestyle photographer Amy Heynes, with analysis from a racing driver and vehicle dynamics expert. This combination meant discussions naturally flowed from technical deep-dives into engineering and performance to the broader culture and style surrounding cars, all grounded in genuine expertise. The podcast has since concluded its run, with new episodes continuing under the refreshed banner of The Driven Podcast. The existing library of drivenchat episodes remains a compelling archive, capturing specific moments and voices from the motoring scene through relaxed yet informed dialogue. It was a show where passion for cars was the starting point, not the entire destination, often veering into the personal stories and unexpected tangents that make the automotive community so diverse. Produced by Paramex Digital, the series sits within the leisure and automotive categories, offering a backstage pass to the people who design, drive, photograph, and obsess over vehicles of all kinds.
Author: Language: English Episodes: 100

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