2022 State of The Dietary Supplement Market

2022 State of The Dietary Supplement Market

Author: Bobby Hewitt January 12, 2022 Duration: 15:02
"Send me a text" 2022 Supplement Industry Snapshot The online vitamin and supplement industry grew all throughout the Covid-19 pandemic in 2020 through 2021 and will continue to grow in 2022. The rapid growth of the eCommerce sector due to the pandemic in 2020 resulted in a number of new and existing nutritional supplement brands selling 100% direct to consumer online.Supply chain disruption caused by the pandemic will continue to present problems for supplements in 2022. Those that have...

Navigating the online supplement space can feel overwhelming, with new trends and platforms emerging constantly. E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies, hosted by Bobby Hewitt, cuts through the noise. This podcast is a focused resource for founders and marketers operating in the competitive world of nutritional supplements. Each episode delves into the practical, often unspoken, tactics that drive real growth for direct-to-consumer brands. You'll hear detailed explorations on optimizing every aspect of your online presence, from structuring effective YouTube ad campaigns that connect with health-conscious audiences to interpreting the latest industry trends for actionable strategy. The conversations are built around core questions every supplement business faces: how to genuinely scale an e-commerce operation, which marketing channels deliver the best return, and what it takes to build a lasting brand in a crowded marketplace. Bobby brings a concrete, no-fluff approach to these topics, making this podcast a valuable tool for anyone serious about moving beyond basic sales and creating a sustainable, growing supplement company. It’s about understanding the specific mechanics of online marketing applied uniquely to the health and fitness sector.
Author: Language: en-us Episodes: 100

E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies
Podcast Episodes
The Real Cost of Starting a Supplement Business [not-audio_url] [/not-audio_url]

Duration: 19:53
"Send me a text" In this eye-opening episode, we reveal the actual capital requirements for building a sustainable supplement business (hint: it's 10-25x more than most entrepreneurs estimate). Whether you're planning a…
Supplement Discounting Strategy [not-audio_url] [/not-audio_url]

Duration: 28:33
"Send me a text" Finding the Right Balance Between Promotions and Everyday Pricing. After working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success. Click here to disco…
Understanding Supplement Buyer Segments To Get More Sales [not-audio_url] [/not-audio_url]

Duration: 33:06
"Send me a text" If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com Getting people to your sales page or funnel is how you grow a dire…
Supplement Business: Inventory and Cash Flow Management [not-audio_url] [/not-audio_url]

Duration: 30:14
"Send me a text" If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com Getting people to your sales page or funnel is how you grow a dire…
The Ultimate Funnel: Customer Referrals [not-audio_url] [/not-audio_url]

Duration: 13:24
"Send me a text" If you're interested in working with me one-on-one to improve your supplement business. You can learn more at https://creativethirst.com Getting people to your sales page or funnel is how you grow a dire…
The Scaling Trap Most Supplement Brands Fall Into: Coaching Episode [not-audio_url] [/not-audio_url]

Duration: 32:17
"Send me a text" After working with dozens of dietary supplement brands I've uncovered the three critical funnels needed for success. Click here to discover the 3 funnels that can help your health supplement business suc…
7 Key Ways To Market Supplements To Women Over 40 [not-audio_url] [/not-audio_url]

Duration: 16:34
"Send me a text" If you're a supplement brand looking to connect with this powerful, health-conscious demographic, you're in the right place. Women over 40 aren’t just shopping for vitamins—they’re searching for real sol…
Marketing Multi-Functional Supplements [not-audio_url] [/not-audio_url]

Duration: 15:34
"Send me a text" The supplement industry is undergoing a major shift. Consumers no longer want single-purpose products, they're looking for multi-functional solutions that combine wellness benefits in new and innovative…