Your Old Supplement Funnel Is Bleeding Money? Here's What Actually Works

Your Old Supplement Funnel Is Bleeding Money? Here's What Actually Works

Author: Bobby Hewitt September 28, 2025 Duration: 55:19
"Send me a text" Are your supplement marketing funnels bleeding money? Whether you're stuck at 6-figures or scaling to 8-figures, this episode reveals the compliance-friendly strategies that are actually converting supplement customers in today's evolved marketplace. Discover how the supplement marketing landscape has completely transformed as customer sophistication levels skyrocketed. How direct response marketing changed over the years. The current trend in video ads for direct-to-consumer...

Navigating the online supplement space can feel overwhelming, with new trends and platforms emerging constantly. E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies, hosted by Bobby Hewitt, cuts through the noise. This podcast is a focused resource for founders and marketers operating in the competitive world of nutritional supplements. Each episode delves into the practical, often unspoken, tactics that drive real growth for direct-to-consumer brands. You'll hear detailed explorations on optimizing every aspect of your online presence, from structuring effective YouTube ad campaigns that connect with health-conscious audiences to interpreting the latest industry trends for actionable strategy. The conversations are built around core questions every supplement business faces: how to genuinely scale an e-commerce operation, which marketing channels deliver the best return, and what it takes to build a lasting brand in a crowded marketplace. Bobby brings a concrete, no-fluff approach to these topics, making this podcast a valuable tool for anyone serious about moving beyond basic sales and creating a sustainable, growing supplement company. It’s about understanding the specific mechanics of online marketing applied uniquely to the health and fitness sector.
Author: Language: en-us Episodes: 100

E-Commerce Growth For Supplement Brands | Direct-to-Consumer Marketing Strategies
Podcast Episodes
2023 Predictions For Marketing Supplements Direct to Consumer [not-audio_url] [/not-audio_url]

Duration: 22:11
"Send me a text" How can supplement companies grow in all this turmoil? I predict there will be a shift toward other digital marketing platforms in 2023, specifically… Email. Youtube. and Google shopping. You’ll notice s…
Inside a blood sugar supplement company [not-audio_url] [/not-audio_url]

Duration: 25:14
"Send me a text" If you're interested in working with me one-on-one to improve your supplement business. You can learn more at my website http://www.creativethirst.com Reach out to Dr. Burd via email at jburd@jfburd.com…
Supplement Ingredient Trends With Gene Bruno [not-audio_url] [/not-audio_url]

Duration: 1:02:16
"Send me a text" If you're looking to add a new supplement product or start a new supplement brand this episode is for you. In this episode, Gene Bruno from NutraScience Labs and I sit down and discuss up and coming supp…
Growing a Supplement Brand with Vin Tricarico From NutraScience Labs [not-audio_url] [/not-audio_url]

Duration: 49:15
"Send me a text" In this episode, Vin Tricarico from NutraScience Labs and I sit down and discuss some ways to grow a supplement brand. NutraScience Labs delivers high-quality vitamin and supplement manufacturing, award-…
The Next Blue Ocean In Dietary Supplements [not-audio_url] [/not-audio_url]

Duration: 10:53
"Send me a text" The next big opportunity in the supplement market is already here and growing. The crux of selling dietary supplements online comes down to the buying forces framework we use to optimize each of our supp…
The Underling Copy Structure For Maximum Revenue [not-audio_url] [/not-audio_url]

Duration: 50:59
"Send me a text" Today I sit down with copywriter Scott Martin. In the last 10 years, Scott Martin has quietly been one of the most productive direct response copywriters. He wrote over 350 promotions for Revolution Golf…
Get Your Supplement Brand Off The Ground - Founder Story [not-audio_url] [/not-audio_url]

Duration: 56:46
"Send me a text" Today my guest is Jordan Dorn, co-founder, and CEO of Zuma Nutrition. Zuma has gone from zero to scale in 3 short years. We'll dive into what it takes to get a supplement business off the ground, and som…
How Well Do You Know Your Customer [not-audio_url] [/not-audio_url]

Duration: 58:37
"Send me a text" Today's episode we continue our conversation with Scott Zetlan and focus on knowing your customer, which is the secret ingredient to more supplement sales. Scott Zetlan is the founder of Visiopt a split-…
How To Split Test Faster With Smart Relational Optimization [not-audio_url] [/not-audio_url]

Duration: 42:36
"Send me a text" Today's episode is all about split testing. My favorite subject. :) If you could split test 4,317 variations in the time it takes your competitors to perform one. Then you can win faster, and money loves…
How Dave Sherwin Built His Supplement Business [not-audio_url] [/not-audio_url]

Duration: 1:13:35
"Send me a text" Dave Sherwin from www.dirobi.com discusses how to start a supplement company. If you're looking to sell supplements online stick around to the end of this episode for a generous offer from Dave. This epi…