Jeff Coyle on AI and Content Strategy - Episode #12

Jeff Coyle on AI and Content Strategy - Episode #12

Author: Seth Earley March 18, 2022 Duration: 1:09:10
In this episode, Seth and Chris talk with Jeff Coyle about how AI is impacting content strategy. Highlights: 2:55 - Craft beer - on winning the award for a Mexican lager 10:00 - Jeff's path to a passion for SEO 14:30 - On using data to decide what to write about 20:00 - What does Google think you think is important on your site? 25:00 - Publishing low quality content is like a time bomb 36:00 - Existential risk of not using data to drive content decisions 39:00 - If you're not there at the t...

Seth Earley sits down with a diverse mix of experts, from visionary thinkers to hands-on practitioners, for conversations that cut through the hype surrounding artificial intelligence. The Earley AI Podcast focuses on the tangible intersection of emerging technology and real-world business needs. Each discussion moves beyond abstract possibilities to examine the practical steps for implementing AI and machine learning within organizations. You’ll hear specific insights into data science, enterprise applications, and the evolving technological landscape. These episodes are grounded in the reality that AI is becoming deeply woven into both our professional tasks and personal routines. The dialogue consistently asks how we bridge the gap between ambitious potential and deployed, functional systems. For anyone curious about how these tools are actually built, integrated, and managed, this podcast offers a necessary and nuanced perspective. Seth guides these explorations with a focus on actionable knowledge, making complex topics accessible without oversimplifying the significant challenges and opportunities ahead. It’s a resource for understanding not just what AI can do in theory, but how it is changing our world in practice.
Author: Language: en-us Episodes: 87

Earley AI Podcast
Podcast Episodes