Amazon Changes: Unsolicited Email Saga and New Early Reviews [Episode 22]

Amazon Changes: Unsolicited Email Saga and New Early Reviews [Episode 22]

Author: Fred McKinnon June 15, 2017 Duration: 25:38
eComCatalyst - Selling on Amazon FBA and e-Commerce
BusinessEducationEntrepreneurshipHow ToManagement

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Welcome to Episode 22 of the E-BusinessOnline Podcast

Host & Speaker:  Fred McKinnon
Topic:   Fred breaks the big rule of Private Label and reveals a product and his launch strategy.

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Episode 22:
Amazon Changes:  Unsolicited Emails and New Early Reviews
(plus updates on the Crazy Fidget Spinner Case Study)

Hello EBO’ers:

In today’s episode I talk about some of the recent changes at Amazon.  Specifically, I’m discussing the issue with followup emails not being delivered due to customers supposedly “opting out” of “unsolicited messages”.  What do you think?  Did these customers really all opt out?  How did they know they had the choice?  I’m not so sure.  I have a good 10-minute vent to process it.

Also in much better news we discuss Amazon’s new “Early Review” program that allows brand-registered, US-based sellers to enroll their SKU that have 5 or less SKU (and priced over $15) to potentially get reviews from Amazon customers.

Finally, I recap the results of the “Crazy Fidget Spinner Case Study” that I mentioned back in Episode 21.   If you haven’t signed up for the study yet, please check it out!

Signup for the case study by clicking here!

Download the show notes.

If you’re listening on our website, please consider clicking the subscribe links underneath the player to subscribe in iTunes or in Android apps.  We’d be honored to hear your comments about this podcast below and your reviews on iTunes.

Consulting:

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The post Amazon Changes: Unsolicited Email Saga and New Early Reviews [Episode 22] first appeared on eComCatalyst - Amazon, e-Commerce Growth Agency.


Navigating the world of online sales can feel like deciphering a constantly shifting map. eComCatalyst-Selling on Amazon FBA and e-Commerce is here to be your guide, offering a grounded perspective straight from the trenches. Hosted by Fred McKinnon, this podcast draws on the direct experience of running a full-service agency built by brand owners and founders. You'll hear practical discussions that cut through the noise, focusing on actionable strategies rather than just theory. Each episode tackles the real questions sellers face, from foundational setup on platforms like Amazon FBA and Shopify to adapting to emerging channels such as TikTok Shop. The conversations delve into operational management, marketing tactics, and interpreting the latest industry news that actually impacts your bottom line. It’s a resource for entrepreneurs at any stage who prefer lessons learned from hands-on experience over generic advice. By tuning in, you gain access to a mindset focused on building a resilient and adaptable business, not just chasing quick wins. This podcast serves as a regular dose of insight for anyone committed to the long-term work of growing a sustainable e-commerce venture.
Author: Language: en-us Episodes: 37

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eComCatalyst - Selling on Amazon FBA and e-Commerce
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