Marketing That Connects: Turning Scrolls into Sales with Dr. Nicole Sanders

Marketing That Connects: Turning Scrolls into Sales with Dr. Nicole Sanders

Author: Dylan Jahraus | Founder, Etsy Business Coach and E-commerce Expert July 5, 2025 Duration: 24:32
In this episode, I’m joined by Dr. Nicole Arnett Sanders, a Ph.D. in marketing, consumer behavior researcher, and founder of the boutique agency 56, to talk all things marketing psychology, customer connection, and why viral content isn’t enough. Nicole shares actionable tips on how Etsy sellers can stand out by building trust, leveraging user-generated content, and understanding what really drives buying decisions. From mastering the scroll-stopping hook to building community and interpretin...

Dylan Jahraus, an Etsy business coach and e-commerce expert who has personally sold over $1.25 million on the platform, hosts Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop. This isn't just theory; it's a practical guide built on real, proven results, like generating over 50,000 monthly shop visits and creating a single product that brought in more than half a million dollars. Each episode breaks down the specific techniques and strategic shifts that actually move the needle for an online shop. You'll get Dylan's firsthand experience alongside conversations with a diverse range of voices who have been there, from six-figure sellers and brand builders to creatives and moms who turned their side projects into full-time ventures. They share their exact processes, the obstacles they overcame, and the decisions that fueled their growth. Whether you're figuring out how to list your first item or strategizing to scale a thriving storefront, this podcast delivers concrete advice you can apply immediately. It’s a deep, ongoing resource for anyone serious about building a sustainable and profitable creative business, blending the unique ecosystem of Etsy with broader e-commerce fundamentals for a comprehensive look at modern selling.
Author: Language: en-us Episodes: 100

Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop
Podcast Episodes
TOP Etsy Sellers Are Hiding This SEO SECRET (Rank Higher on Etsy) [not-audio_url] [/not-audio_url]

Duration: 11:20
Your Etsy SEO may be killing your listings... This is how to fix that! In this episode, I break down my SEO strategies for any Etsy Shop to rank on the 1st page search results. Today, we're diving into all of the SEO sec…
How To Make $25,000/Mo Selling Digital Products on Etsy (FULL GUIDE) [not-audio_url] [/not-audio_url]

Duration: 28:01
This is my full breakdown on how to scale to $25,000 Per Month on Etsy with Digital Products! In this episode, I give you the strategies that are necessary for succeeding on Etsy, whether you're selling Digital Planners,…
6 HIDDEN Etsy Settings That SKYROCKET Your Sales! [not-audio_url] [/not-audio_url]

Duration: 12:47
The 6 SECRET Etsy Features Every Top Seller Uses... In this episode, I break down the Etsy settings that will blow up your shop. Be sure to listen until the end and let us know if you're going to use these features today…
Balancing Motherhood and Business with Jen Morris [not-audio_url] [/not-audio_url]

Duration: 40:32
This week, I sit down with Jen Morris, founder of Renegade Motherhood, a community connecting moms who are both running businesses and raising children. Jen shares her entrepreneurial journey, which spans nearly two deca…
How To Get Sales on Etsy as a Beginner | Etsy Tips Q+A [not-audio_url] [/not-audio_url]

Duration: 12:32
Are you only getting sales on 1 Etsy listing? Does anyone in our program fail? In this episode, I answer all of your questions about selling on Etsy and beating out the competition. This is my collection of the best stra…
Maximizing Etsy Shop Growth without Social Media with Gabe Cox [not-audio_url] [/not-audio_url]

Duration: 29:52
In this episode, Dylan sits down with Gabe Cox, founder of Red Hot Mindset, to discuss the challenges of balancing motherhood, entrepreneurship, and goal-setting. They dive into strategies for scaling an Etsy business us…
Brutally Honest Advice to BLOW UP on Etsy... [not-audio_url] [/not-audio_url]

Duration: 14:26
What are the best Digital and POD products to sell on Etsy in 2024? Should you keep running on sales on your best listings? In this episode, I answer all of your questions about selling on Etsy and beating out the compet…
Protecting Your Etsy Shop from Copycats with Nicole Swartz [not-audio_url] [/not-audio_url]

Duration: 29:32
In this episode, attorney Nicole Swartz from Sprout Law shares her expertise on trademarks. Nicole provides a detailed exploration of the importance of trademarks for brand and product-based businesses, especially those…