Building a Thriving Group Fitness Team, and Risk Management Strategies: Ingrid Knight-Cohee: Episode 536

Building a Thriving Group Fitness Team, and Risk Management Strategies: Ingrid Knight-Cohee: Episode 536

Author: Justin Tamsett | Fitness Business Leader February 6, 2025 Duration: 37:15
Fitness Business Podcast: Leadership, Innovation, and Profit
BusinessManagementMarketing

Buckle up for an electrifying episode of the Fitness Business podcast featuring Ingrid Knight-Cohee, the 2024 IDEA Fitness Leader of the Year, who is revolutionizing group fitness with her groundbreaking MSINGI™ program. This isn't just another episode—it's a masterclass in transforming group fitness from an expense line to a profit center, packed with insider strategies for fitness leaders looking to innovate, engage members, and combat the growing epidemic of loneliness. Knight's unique Afrocentric functional movement program offers a fresh perspective on creating connection, motivation, and dynamic fitness experiences that go far beyond traditional workout models.

 

The episode also features additional perspectives from Jalynn Brown, who provides three key strategies for building strong instructor relationships, and Ken Reinig, an insurance specialist offering valuable business insights.

 

Key highlights from the episode:

- Strategies for instructor retention and building a thriving group fitness team

- Innovative approaches to group fitness programming that drive member engagement

- Insights into combating social isolation through community-focused fitness experiences

Leave us a voicemail!

Leave a rating on Spotify or Apple Podcasts.

 

Quotes:

"People need people." - Ingrid Knight-Cohee

"33% [of people] say strength is their number one goal." - Ingrid Knight-Cohee

"When you're accountable to an instructor, and when you've got a tribe... your motivation comes easier." - Ingrid Knight-Cohee

"Everyone is struggling to find quality instructors right now." - Ingrid Knight-Cohee

 

Resources:

Fitness Business Podcast's LinkedIn Community
Mystery Shopping for Fitness Businesses - Website
Ingrid Knight Cohee - LinkedIn, Facebook and Instagram
Episode 297 - Listen
Fitness World - Website
Msingi Group Fitness Program - Website and Instagram

Merch Sponsor:
Pursuit Performance - Website
Be a Merch Sponsor - Here

In The Trenches With A REXer:
Jalynn Brown - LinkedIn
Healthworks Fitness - Website
REX Roundtables - Website and Email
REX Leadership Academy - Website

Trusted Suppliers:
Ken Reinig - LinkedIn and Website
ROR Partners - Website
Matrix - Website
Performance Foods - Website
Digital Revenue Systems - Website

 

About Your Host: Justin "JT" Tamsett is a fitness industry veteran with over 30 years of experience who aims to reduce global healthcare costs by promoting physical activity. Through his company Active Management, he provides business coaching to fitness entrepreneurs, leads 8 REX Roundtables in the US and Australia, and has spoken at over 40 conferences across 23 countries. His ultimate goal is to create a world of opportunity for his daughter Zoe by helping more people move and stay healthy, while empowering gym owners to build successful businesses that contribute to a healthier society

Related: Group fitness class, group fitness workouts, class ideas, music playlist, instructor tips, warm up routines, staff retention, employee experience, employee engagement

Please note: We only recommend products we care about (affiliate links support our free content). Thank you for your support!


Running a fitness facility means balancing a dozen spinning plates at once, from member happiness to keeping your team engaged and the bottom line healthy. While plenty of conversations in the industry fixate on getting new leads in the door, Fitness Business Podcast: Leadership, Innovation, and Profit digs into what happens after they join. Host Justin Tamsett, known widely as JT, operates from a core belief: sustainable growth isn't just about marketing, but about mastering the human elements of leadership and creating a business people don't want to leave-neither your members nor your staff. In each episode, you'll hear JT's straightforward, actionable advice drawn from his deep experience as a global fitness business leader. The discussions move beyond theory to tackle the real operational challenges gym owners and managers face daily, focusing on practical strategies to improve member retention, foster a loyal company culture, and implement innovations that drive genuine profit. This isn't a surface-level chat; it's a dedicated resource for those ready to build a more resilient and impactful fitness business. If you're tired of the constant churn and seeking a smarter path to long-term success, this podcast offers the grounded perspective and leadership insights often missing from the conversation.
Author: Language: English Episodes: 100

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Fitness Business Podcast: Leadership, Innovation, and Profit
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