FL 46 – Helping Julie Choose a Niche and Define her Avatar

In today's podcast we're going to help Julie shift her business online and walking through some of the first steps she needs to take in her journey. Julie is a family photographer who wants to take her in person service based business online, teaching people how she built up her customer base using social media as she moved around the country. We're going to talk about the exact steps she should be taking to create her first digital product, talking through defining her target market and how to get everything set up technically. We'll walk through some stories and examples that will help anyone get some great ideas on how to get started. [Tweet "Once you narrow down your niche and avatar, your decision paralysis is going to stop! "] You will learn Some of the very best strategies for getting started with your first product. Why Julie should start with one specific industry in mind. How to overcome decision paralysis. The first step on "the list" that you should take action on. Your prices aren't set in stone - So don't let it stop you from moving forward. How to know what personal information you should share. (and how much) Links and resources mentioned in today's show Julie's current website The Flip Your Life Community AuthorAudience.com Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! JOCELYN: Hey y'all! On today's show, we're going to help Julie choose a niche, and find her customer avatar. Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams. Join us, each week, as we teach you how to flip your lifestyle upside-down by selling stuff online. Are you ready for something different? All right, let's get started. JOCELYN: Hey guys, welcome back to the Flipped Lifestyle podcast. Today we are excited to have Julie Renner on our Flipped podcast. This is where we give our audience members an opportunity to come on, and have a free consulting call, and we answer their questions about moving to the next level in their online business. Welcome Julie, we are really glad to have you today. JULIE: Thanks so much, glad to be here. SHANE: Julie, your website is Julierennerphotography.com and we just wanted you, before we get started, to tell everyone in the audience about your business, and maybe a little bit about why you want to flip your life, why do you want to dive straight into online business and make something out of that. JULIE: Okay, well, thanks for having me; my business is called Julie Renner Photography and I have been a family photographer for approximately eight to ten years. I primarily focus on photographing families, kids, on vacation and I do that in the evenings and on the weekends when families are available. In addition to that, my husband's job has moved us all around the country and we've moved five times in different states everywhere. So, I've had to sort of restart my business each time and I have done that through social media. And so, my transition really is going to be moving from doing photo sessions in photography on evenings and weekends into online business, teaching other small business owners how to use social media to build their business. So, you know, I'm coming from the perspective of a small business owner and kind of,