It's Not Too Late to Start (w/ Dana Morrison)!

It's Not Too Late to Start (w/ Dana Morrison)!

Author: Shane Sams June 13, 2023 Duration: 49:07

We help Dana narrow down his customer avatar, so he can share his story with the right people!

In today's episode, we discuss:

  • Unfair advantages

  • Narrowing down your avatar

  • Telling the right story to the right people

  • The 3 phases of a customer journey

  • Broadcast email strategy

Today's guest on The Flipped Lifestyle Podcast is Dana Morrison of ITPath.net!

Dana attended Liberty University, majoring in Theology and minoring in Computer Science. He always had a passion for tech, but he ended up dropping the Computer Science minor and going into ministry.

Dana's passion for tech remained and was fueled further after some kids from the youth group helped him build a computer. Soon after, that he got a job in IT, and now he wants to help other people transition into careers in tech!

In this episode, we help Dana narrow down his customer avatar and talk about how his story can help him sell to the right people.

We talk about email marketing and the three phases of a customer journey. You're sure to learn a lot in this episode!

Learn more about Dana at ITPath.net!

We would love to have you as a member of The Flipped Lifestyle Community!  We believe you have God-given talents and experiences you can use to start an online business!  All you need is 100 people to pay you $50/m online to make $5,000/m, $60,000/y!

Learn more at https://www.flippedlifestyle.com/free!


Hosted by Shane Sams, the Flipped Lifestyle™ Podcast is a conversation about building a business that actually fits around your life, rather than the other way around. It’s born from the real-world experience of Shane and his wife Jocelyn, a family who created a million-dollar income entirely online. They focus on the practical mechanics of selling digital products and running membership sites-essentially, creating valuable information and community that people are willing to pay for. This isn't abstract theory; each episode digs into the systems, mindsets, and sometimes surprising tactics that worked for them as they built a location-independent career. You’ll hear candid discussions on the challenges of shifting from a traditional job to a self-directed online venture, managing family dynamics alongside business growth, and the ongoing work of sustaining success. The aim is to provide actionable insights for anyone feeling stuck in a conventional routine and dreaming of a "flipped" reality where work supports life on their own terms. Tune in for a straightforward, often humorous look at the entrepreneurial journey from a couple who is still actively living it, sharing their lessons so you can chart your own course.
Author: Language: English Episodes: 100

Flipped Lifestyle™ Podcast
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