092: Selling Strategy

092: Selling Strategy

Author: Nathan Allotey July 7, 2020 Duration: 14:56
Before creating or designing anything for a client the first and most important step is to set the strategy. When offering a strategy session to a client what are the deliverables that the client can use after the discovery session that will impact their business for years to come?

Nathan Allotey hosts the Freelance Jumpstart Podcast, a space dedicated to the real work of building a sustainable and rewarding freelance business. It moves beyond simple inspiration to tackle the practical questions that often stall new ventures and challenge experienced solopreneurs. You’ll hear straightforward conversations about setting rates that reflect your worth, crafting marketing that actually connects, and designing a client experience that builds lasting relationships. This podcast digs into the nuances of turning a skill into a viable career, covering everything from the mindset shifts required for independence to the tactical details of managing projects and finances. Each episode aims to translate broad business concepts into actionable steps, whether the topic is navigating client negotiations, refining your online presence, or finding balance in a solo workflow. It’s a resource for anyone feeling caught between the desire for autonomy and the uncertainty of where to begin, offering a blend of strategic advice and personal reflection drawn from Nathan’s own journey. Tune in for honest discussions that address the full spectrum of freelance life, from the initial leap to the ongoing process of growth and refinement.
Author: Language: en-us Episodes: 100

Freelance Jumpstart Podcast
Podcast Episodes
When a Client Disappears [Traffic Talk] [not-audio_url] [/not-audio_url]

Duration: 9:55
In this episode of traffic talk, someone asked a question of what to do when a client they were speaking with on the regular suddenly "disappeared". Should they move on or wait on the client?
086: Panic Into Productivity [not-audio_url] [/not-audio_url]

Duration: 9:56
With all that is going on during this global panic we have been restricted to our homes but what can we do with the time we have and how will it impact our businesses?
084: Be Thankful 2019 [not-audio_url] [/not-audio_url]

Duration: 6:31
As we enter the holiday season and many people get into goal setting mode, I want to draw your attention to the fact that it is okay to take a moment, reflect not he year and be thankful for what you have thus far. Don’t…
083: How to Position Yourself as an Expert [not-audio_url] [/not-audio_url]

Duration: 16:52
If you're looking to positioning yourself as an expert there are two core elements that serve as necessities to positioning: pricing and perception. Both must be used in order for any brand to be positioned for high-valu…
Giving Client Refund. What Wrong Wrong? [Traffic Talk] [not-audio_url] [/not-audio_url]

Duration: 24:55
A videographer agreed to create a video for a client. After viewing the first draft the client wanted to completely start over even though the client signed off on the storyboard. Rather than start from scratch the freel…
082: The Great Chicken Sandwich War [not-audio_url] [/not-audio_url]

Duration: 12:20
Recently the chicken sandwich challenge was a craze that hit social media and the battle between Chick-Fil-A and Popeyes raged on. Looking at this example we see a strong example of marketing versus branding.
Client Organization [Traffic Talk] [not-audio_url] [/not-audio_url]

Duration: 22:17
A freelancer lost a client due to their lack of organization and trying to juggle too many clients at once. They ask about some ways they can improve their organization so this doesn't happen in the future.