How Setting Goals Helps You Succeed

How Setting Goals Helps You Succeed

Author: Alvalyn Lundgren January 21, 2021 Duration: 20:30
As a freelance creative, you get to design your own success. Your whole life relies on your ability to achieve your professional objectives, so success isn't optional. Setting significant goals is one of the most powerful things you can do to accelerate your business. Here are essential insights and a strategic approach to goal-setting that can help you ensure success and longevity.

Alvalyn Lundgren guides the conversation on the Freelance Road Trip Podcast, a space built for independent creatives navigating the winding path of running their own practice. This isn't about abstract theory; it's a practical companion for designers, illustrators, and photographers who feel the constant push and pull between their artistic drive and the realities of invoices, clients, and sustainability. Each episode feels like a candid conversation from the passenger seat, tackling how to protect your creative energy while building a business that doesn't burn you out. You'll hear honest discussions about pricing your worth, finding clients who respect your vision, and setting boundaries that allow both your work and your well-being to thrive. The whole point of this podcast is to merge that innate creativity with actionable strategy, moving beyond just getting by to building something genuinely fulfilling. Tune in for a blend of mindset shifts and concrete steps that help you steer your freelance journey with more confidence and clarity.
Author: Language: English Episodes: 100

Freelance Road Trip Podcast
Podcast Episodes
Mark-ups, Minimums, and Managing Money [not-audio_url] [/not-audio_url]

Duration: 20:29
How do you create a budget when your freelance income isn't steady? Can you mark up project-related expenses without feeling guilty? In this episode I answere these and other money-related questions submitted by readers…
How To Craft Your Professional Portfolio [not-audio_url] [/not-audio_url]

Duration: 24:44
Your portfolio isn't just about getting you your next client. It's a springboard into your future. It's a primary means of attracting clients you're best suited to serve. I share specific how-tos for creating a high qual…
Make Your Portfolio A Marketing Tool [not-audio_url] [/not-audio_url]

Duration: 16:58
If you're a self-employed professional creative, you offer solutions to business and life problems. Your portfolio then, isn't a showcase of art, design, or photography, but a collection of creative solutions. The most e…
Master the Client Discovery Call [not-audio_url] [/not-audio_url]

Duration: 24:03
A prospective client discovery session allows you the opportunity to manage expectations before you enter a working relationship. By asking the right kinds of questions you communicate to your client your expertise and e…
10 Red Flag Warnings Freelancers Shouldn't Ignore [not-audio_url] [/not-audio_url]

Duration: 19:08
It's no fun being trapped in a bad working relationship with a difficult client. We can put filters in place to screen out prospects who aren't a good fit for us, but what do we do when things begin well but go sour in t…
Detours Are Not Your Destiny [not-audio_url] [/not-audio_url]

Duration: 24:18
Many freelance creatives deal with having to do things to pay the bills while we're developing our freelance careers. The usual thinking is that these jobs are holding us back from doing our preferred work, stepping into…
How To Write Your Business Plan [not-audio_url] [/not-audio_url]

Duration: 28:24
You may not need a business plan to start your freelance business, but once you get a few clients under your belt you'll want to create one. A business plan acts as compass to keep you focused on the important things. It…
How To Care For Your Suppliers [not-audio_url] [/not-audio_url]

Duration: 26:56
No freelancer ever does a project entirely on their own. A reliable support network is crucial to getting the job done. Freelance creatives focus more on attracting and working with clients but often neglect to invest th…
Why Strategy Trumps Tactics [not-audio_url] [/not-audio_url]

Duration: 18:58
Independent creatives are known to seek out quick-win tips and tactics to fix their immediate problems. But if you want to build a sustainable business around your creative work, you need a strategic plan that acts as bo…
Your Client Is Not Your Enemy [not-audio_url] [/not-audio_url]

Duration: 20:38
Ever have a client relationship turn sideways or go south? If you've been freelancing awhile you've likely experienced when a client shifts expectations or makes an odd request. Poor relationships with your clients can a…