Episode 18 - Tobyn Sowden: Redbrick

Episode 18 - Tobyn Sowden: Redbrick

Author: Business Examiner May 4, 2021 Duration: 27:56

Tobyn Sowden is the Chief Executive Officer of Redbrick—the parent organization to a growing portfolio of companies including Assembly Digital, Shift, Leadpages and Rebase. Tobyn founded Redbrick in 2011 and since then, the company has been ranked the 5th Fastest-Growing Company in Canada and 2nd in software, by PROFIT 500. With the goal of creating, acquiring and growing businesses through operational excellence, product development and results-driven marketing, Redbrick’s companies excel at innovating their industries. In his role, Tobyn is responsible for defining Redbrick’s overall business strategy, including new product development and future business growth.

A graduate of the University of Victoria's Computer Science program, Tobyn is not new to entrepreneurship—prior to founding Redbrick, he started RedWillow Media (search marketing company), later selling it to Neverblue, the performance marketing firm where he then became a member of the executive team. There, he led marketing and supported corporate development—starting and growing their mobile division into a $30M/year business. These experiences left him with valuable and unique expertise in building, launching, and growing award-winning companies.

Outside of Redbrick, Tobyn enjoys exploring the world with his wife, Katrina, and their three sons, Benjamin, Jacob, and Zachary.

Learn more about Redbrick by visiting: rdbrck.com.


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There's a lot of noise in the business world, but real insight often comes from those actively building, leading, and navigating markets day by day. From the trenches, presented by the Business Examiner News Group, grounds itself in that very idea. Each monthly episode is a direct conversation with a business leader from somewhere across British Columbia's diverse economic landscape. You'll hear the unfiltered perspectives of founders, investors, and executives as they discuss not just their successes, but the tangible challenges and strategic decisions that define their journeys. This podcast moves beyond theory to explore the practical realities of entrepreneurship, investment trends within the region, and the news stories that actually impact local commerce. The dialogue is focused on substance, offering listeners a chance to learn from the experiences of peers and pioneers operating in the same environment. It’s a resource for anyone invested in the province's business community, providing actionable context and a deeper understanding of what drives growth and innovation right here. Tune in for candid interviews that feel more like a strategic briefing than a broadcast, all dedicated to the real work happening on the ground.
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