Cody McBroom on Building a 7-Figure Coaching Business With Zero Ads

Cody McBroom on Building a 7-Figure Coaching Business With Zero Ads

Author: Eric Malzone August 4, 2026 Duration: 41:38
Online coaching is a $28.9B industry racing toward $120B by 2031 — but 71% of people who start an online fitness program quit within 90 days. In this episode, Eric sits down with Cody McBroom, founder of Tailored Coaching Method, who's built a 7-figure, ad-free coaching business over the past nine years without ever accepting a pay-in-full client. Cody breaks down the "identity-based coaching" model that took his team's client retention from 3-4 months to 14 months, why AI is reshaping how pe...

Eric Malzone has spent over fourteen years working within the fitness world, and in his Future of Fitness podcast, he channels that experience into conversations that feel more like strategic planning sessions than simple interviews. Each episode connects you directly with the people actively reshaping what health and wellness mean today-founders launching disruptive tech, investors spotting the next big trend, and executives steering major brands through rapid change. The discussions move beyond workout tips to explore the real business of fitness, tackling how entrepreneurship intersects with wellbeing, what emerging technologies are actually viable, and where the industry might be headed next. This isn't about generic inspiration; it's a grounded look at the mechanics of moving an entire field forward. By listening, you gain access to unfiltered insights from those making decisions at the highest levels, all through the perspective of a host who is both a seasoned coach and a pragmatic business advisor. Tune in for a clear-eyed view of the innovation, challenges, and opportunities defining the modern fitness landscape.
Author: Language: English Episodes: 50

Future of Fitness
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